I have a client called me today and we were talking about looking at houses. She is actually not in position to buy, I am helping her to improve her credit, give her some directions. She will need quite a bit of time before she can buy. But this story is not about her, is about her friend.
I have shown her friend a house last year, I will call her Ann here. Ann was referred to me from this client, Ann didn't tell me she was working with an agent on and off until I met her at the house. She apologized and I let it go. That was then.
When my client called me today and we brought Ann up, she told me Ann fired 2 agents last year while looking for a house, she got fed up and continued the lease of her apartment. Ann is still planning to buy this year, and my client told me Ann is so fed up with agents, whichever house she likes, she will call the agent on the sign and let the listing agent writes it up. I told my client that's what Ann's problem is. She has no loyalty at all. This is what I told my client................
Loyalty is mutual, a buyer wants us to jump hoops to help them no matter what, then they called different agents when they want to. An agent is not going to be loyal to you if you don't show loyalty in return. Our time is often wasted on customers like that who do not respect our time and will not commit to one agent only. Then they complain about the agent who does not want to help them. An agent will not commit to help you when they know you don't show any commitment to them in return. It is not rocket science, it is not hard to understand this at all.
I don't mind spending hours, days, weeks, months, even an year to help someone to get ready to buy, but, I am not going to help someone who I know they won't do anything to help themselves, and show no commitment to me.
Loyalty is a two way street.
photo courtesy : flckr.com indichick
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