Today I’m going to challenge you to find your real voice, the real you, not the word smithed you. Too often businesses are inconsistent with the message that they put out. The website says one thing, Facebook says another and Linked In, yet another.
We all struggle with what to say about ourselves in our profiles. Should it be professional or real. Should it be written for the reader or the search engines?
Social Media is about being real! Tell your story, the one you really don’t want to tell. It’s that story that will make people connect with you. It’s that story that will be your irresistible difference. The one that touches people and makes you feel real to them. The one that tells them that you and only you understand what they are going through! Yes, it still needs to be professional, but make it human.
Take the next 30 minutes and write out your story!
Answer the following questions:
1. Why do you do what you do?
2. How did you end up in this career?
3. Why are you interested in this “niche”? (first time homebuyers, investment whatever it is?
Ready, Set, Go - 30 minutes!
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