Clients. Friends. Or Both?

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Real Estate Agent with Helping people in transition 210155

Clients. Friends. Or Both?


Craig Rutman, your Raleigh/ Cary/ Apex area Realtor loves that his clients turn into friends

In the Real Estate industry we have clients.

In our personal lives we have friends.

I've always maintained that business is business, friends are friends, and family is family. Keep them all separate and there's never a problem.

But in my Real Estate business that's impossible! My clients become my friends. We work together, sometimes for months on end, and in that time we get to know one another pretty well.

We share stories, laughs, and more on our way to ultimately buying or selling their home.

At times, the closing day has mixed emotions for me. But thankfully a large percentage of my clients become my friends.

How about you? Do your clients become part of your inner circle of friends?

Or do you just shake hands at the closing table and hope they'll call you when they need to move again?



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About The Author

Craig Rutman is a North Carolina Residential Real Estate Specialist that can assist you with the purchase and/or sale of real estate in the Raleigh - Cary – Apex metro areas; or any place else in the country by connecting you with a relocation professional in your destination of choice.

To find all available homes for sale in the Triangle area of North Carolina, please visit www.justnchomes.com

Call me TODAY at 919-349-9530

Email me with your Raleigh - Cary – Apex area questions


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Ambassador
674,645
John DL Arendsen
CREST BACKYARD HOMES, ON THE LEVEL GENERAL & FACTORY BUILT HOME CONTRACTOR, TAG REAL ESTATE SALES & INVESTMENTS - Leucadia, CA
Crest Backyard Homes "ADU" dealer & Contractor

Great post and spot on. One of my dearest and oldest friends sold me my first home and remains my friend to this day some 40 years later. That is Michael Craig, husband to none other than Danielle Kennedy, author of many best selling RE books and a world class RE motivational speaker. Danielle started out as Michael's greeting and hospitality hostess (Mission Viejo Company) and mother of 6 children when I met her with Michael and then went on out of shear desperation and necessity with Michael to build a RE dynasty. You just never know when one of your clients will become one of your best friends.

Feb 18, 2011 03:07 AM #91
Ambassador
1,154,790
Craig Rutman
Helping people in transition - Cary, NC
Raleigh, Cary, Apex area Realtor

John & Janis - Great story you guys. And you're spot on too. You never know when one of your clients will become one of your best friends.

Feb 18, 2011 03:09 AM #92
Rainmaker
153,944
Kathy Opatka
RE/MAX CROSSROADS - Ocean City, MD
Serving Ocean City, MD, & The Delaware Beaches

It's easier to keep on a friendly bases with my clients, rather than become best buds with them! (Although, I have become great friends with a few clients!)  Most of my clients don't live here; Ocean City is a second home/investment market! They live 3-4 hours away and only visit occasionally! They "hear" from my regularly, but I don't socialize with them on a daily routine.

Feb 18, 2011 04:25 AM #94
Ambassador
1,154,790
Craig Rutman
Helping people in transition - Cary, NC
Raleigh, Cary, Apex area Realtor

David - And that's a by-product worth having!

Kathy - Thus proving, that even relating to this topic, all Real Estate is local.

Feb 18, 2011 04:37 AM #95
Rainer
60,032
Dennis & Terri Neal
RE/MAX, Big Bear - Big Bear Lake, CA
Your Home Sold in 45 Days or We Se

This is very true. In real estate the blinds are very blurred.

Feb 18, 2011 04:55 AM #96
Rainmaker
1,431,210
Gene Riemenschneider
Home Point Real Estate - Brentwood, CA
Turning Houses into Homes

I've had clients end up spending Thanksgiving with us we grow so close.

Feb 18, 2011 05:36 AM #97
Ambassador
1,190,077
Ellie McIntire
Ellicott City Clarksville Howard County Maryland Real Estate - Ellicott City, MD
Luxury service in Howard County & Catonsville

That is the best part of being in Real Estate. I now have a huge extended family thanks to all of my great clients.

Feb 18, 2011 06:44 AM #98
Rainmaker
339,390
Elisa Uribe Realtor #01427070
Golden Gate Sotheby's International - Oakland, CA
Opening the Doors to California Homes -East Bay

I love it! Teh same thing happens to me and I now have some wonderful new friends to add to my exisiting mix of friends. It's one of the perks of being in the business:)

Feb 18, 2011 07:56 AM #99
Ambassador
613,985
Pat Haddad, ABR, CRS, ePRO, GRI
Keller Williams Indianapolis Metro NE - Carmel, IN
Carmel, Fishers, Westfield IN Real Estate Expert

Craig--My clients do become my friends, but that is not always a good thing!  There are only so many hours in a day.  If i do 50-70 transactions a year and add that many new friends and more(married couples), I will have more friends than Justin Bieber!

Feb 18, 2011 02:01 PM #100
Rainer
477,014
Kimo Jarrett
WikiWiki Realty - Huntington Beach, CA
Pro Lifestyle Solutions

Our success depends on building and maintaining relationships, so depending on your CRM process, you can be proactive or reactive. Regardless, it's up to us to determine how we build and maintain those relationships. The more friends I have, the more opportunities I could discover, couldn't you?

Feb 18, 2011 09:32 PM #101
Ambassador
1,154,790
Craig Rutman
Helping people in transition - Cary, NC
Raleigh, Cary, Apex area Realtor

Dennis & Terri - The lines between friend and client become blurred in this industry.

Ellie - Don't you just love that?!

Gene - That's excellent Gene! Commission AND a free meal!

Elisa - I think it's the best perk about being in this business.

Pat - No one has more friends than Justin Bieber! He's the man... er, kid... Oh whatever!

Kimo - I couldn't agree more Kimo. The more friends the better the opportunities. It's all about the CRM.

Feb 20, 2011 03:31 AM #102
Rainmaker
621,479
Deborah Byron Leffler BzyBee Real Estate Lady!
Keller Williams Realty Boise - Nampa, ID

Oh definitely we become friends...seems like in this market especially where everything takes so long ot close!   LOL  I have laughed...both times i was married I had as many clients at the wedding who had become friends as I had friends!~  through the years I have been invited to many weddings, baby showers and home parties!   it just happens! 

Feb 20, 2011 06:54 AM #103
Rainmaker
645,842
DeeDee Riley
Lyon Real Estate - El Dorado Hills CA - El Dorado Hills, CA
Realtor - El Dorado Hills & the Surrounding Areas

Hi Craig - They all become friends.  It is just a matter of having the time and way to see each other.  I find myself missing many of my clients when the deal is done and am usually melancholy at the close knowing I will miss them.

Feb 20, 2011 07:54 AM #104
Ambassador
1,154,790
Craig Rutman
Helping people in transition - Cary, NC
Raleigh, Cary, Apex area Realtor

Deborah - It just happens!

DeeDee - Like I mentioned in the post, sometimes the closing is a mixed feeling event.

Feb 21, 2011 03:13 AM #105
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Margaret Rome, Baltimore Maryland
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Craig, How can you possibly have 107 comments and not be featured?

Friends or clients... the line is blurred often. Not sure if my friends are past clients or past clients are friends. It just evolves.

Margaret

Feb 21, 2011 04:02 AM #106
Ambassador
1,154,790
Craig Rutman
Helping people in transition - Cary, NC
Raleigh, Cary, Apex area Realtor

Margaret - I was wondering the same thing!!! But back to the topic at hand.... The line is quite often blurred. But that's how I like it!

Feb 21, 2011 06:06 AM #107
Rainer
182,493
JodiAnn Garone
Century 21 Action Plus Realty - Freehold, NJ
Bringing you Home!

Great post...I agree that most of my clients turn into my friends. It's hard to speak them everyday and not have some small talk, afterall we are supose to seem interested in our clients best interest...  Hoe could we do that without actually getting to know them :)

Feb 21, 2011 02:14 PM #108
Ambassador
1,154,790
Craig Rutman
Helping people in transition - Cary, NC
Raleigh, Cary, Apex area Realtor

JodiAnn - Thank you JodiAnn. It is definitely hard to spend all this time with clients and not get close to some extent. That's the beauty of this business.

Feb 22, 2011 03:15 AM #109
Rainer
7,166
Whit Procter
Realty Specialists, LLC - Beaufort, NC

Dealing mostly with CRE is has been surprising how many clients and customers have become friends. It would seem more likely in residential sales. 

The situation that always leaves me uneasy entering into is when a friend wants to become a client or customer. I've seen more than one broker loose great friendships that way.

Mar 17, 2011 05:22 AM #110
Ambassador
1,154,790
Craig Rutman
Helping people in transition - Cary, NC
Raleigh, Cary, Apex area Realtor

Whit - I agree that friendships are more likely with residential sales than commercial ones. And, it's best to be careful when working with friends.... or it's easy to lose them.

Mar 17, 2011 10:33 AM #111
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