Special offer

Why didn't my Listing Agent take Better Photographs!!

By
Real Estate Agent with EXIT Realty Beatrice Associates 9506757

reposted from Merrimack Valley MA Real Estate

Because of my background in advertising and commercial photography, I put a heavy emphasis on the quality of the photographs we take to market your home on the internet and printed flyers. I have over $2500 in photographic equipment I use to photograph a home and will spend two to three hours photographing you home. One of my rules that I try to follow is that the front of the home has full sunlight on the front and blue sky in the background. I will go back until I can achieve this if possible. About 70% of the homes this can be achieved by timing when you arrive to photograph the house. Unfortunately the homes facing northwards cannot not get this type of photograph, as the sun never hits the front of the home. There are two reasons why I try to achieve this:

  1. Homes that are bright with a blue sky are just happy!! who doesn't love a bright sunny day!
  2. Your eye will naturally go towards a photo with more contrast. Subliminally when you are looking at a group of photos you can ensure that your home will attract more attention.

Here is a home I just re-listed after being with another agent. Unfortunately the trees prevented a more head on shot but I went back three times until I had the lighting just right.

Prior Photo                                                     My Photo

     Real Estate Photography Real Estate Photography

 

Lastly I have put together a little video of how home buyers search for homes. When choosing a listing agent to market your home, I believe its important to find an agent that takes great real estate photographs to highlight your home.

 

 

Comments (6)

Norma Toering Broker for Palos Verdes and Beach Cities
Charlemagne International Properties - Rancho Palos Verdes, CA
Palos Verdes Luxury Homes in L.A.

Photograpsh are often the first point of contact for prospective buyers--smart agents grab them with dazzling photos.

Feb 18, 2011 08:55 AM
Jim Courtney
OklaHomes Realty, Claremore Oklahoma - Claremore, OK
CRS, GRI, AHWD

Quite the difference in the two photos. I take pride in my photos and have taken them for other agents in our office as well. When I take the photos and the virtual tour for one of my listings it usually takes me a couple of hours and about 150 count. I always take way more than I could ever use for my different approaches.

Thank you for the lighting tips!

Feb 18, 2011 03:46 PM
Lee Jinks
Jinks Realty - McAllen, TX

I'm quite interested in your video.  I'm working on a blog that includes a similar subject.

Oh, and this blog with definitely fit in the Tips and Techniques for Better Real Estate Photography group.

Feb 19, 2011 01:16 AM
Don Corson
Coldwell Banker Realty - Columbus, OH

"Happy" -- I like that.  During this time of year in Ohio, those clear blue skies are hard to find - just a meteorological fact of life in our state. I'd also be interested in seeing that video.  I had started to put one together last year, but its still saved on my PC -- it was going to be a bad photos vs good photos comparison video.

Feb 21, 2011 01:51 AM
Richard Strahm
American Foursquare Realty - Lansdale, PA
Lansdale and North Penn Real Estate

Your first showing is on the Internet.  Those with bad pictures lose.  Period.

Feb 22, 2011 01:16 PM
Don Stern
Realty Executives South Louisiana - Baton Rouge, LA
Greater Baton Rouge Real Estate

The photos that some agents post are truly appalling.  Other than price, stunning photography is one of the only ways to make a listing stand apart from competitive homes.  Thanks for sharing and keep up the good work.

Mar 09, 2011 02:59 AM