Ever hear that? Or, ever think that yourself?
Most often I hear that refrain when someone doesn't want to prospect or take the time to utilize some of the social networking sites that are actually generating business for many agents. In this market we should be prospecting 2-3 hours per day. However, most agents really don't like to prospect. They don't always remember that they need to prospect in order to generate business. Or, perhaps they just don't know how. If you schedule prospecting time, you'll do it. If you don't schedule time it will never happen.
Consider making an appointment with yourself from 7:30-9:30 a.m. You can go online in your fuzzy slippers while having a cup of coffee. This can be a fun and very painless way to prospect.
LinkedIn - set up a good profile: photo and bio. Invite people to connect. Ask for recommendations. Join a couple of groups and participate in the discussion. If you checked your LinkedIn account twice a week, that would be OK. If you engage, you should start to receive referral business.
Facebook - set up your profile, invite friends. Engage DAILY, by posting or creating a link to an interesting article. Add pictures. Post comments on other people's posts. Set up a business page. Upload your listings; link your website and blog. Post neighborhood information and items of local interest. Remember, you can engage throughout the day, if you wish with your smart phone.
Zillow and Trulia - set up profiles, upload your listings or claim your listings if you have them syndicated for you. Add yourself to the agent directory. These sites get remarkable traffic each month. Join the discussions or answer questions from consumers. Zillow has something new. You can ask for reviews (recommendations) just by sending out a link. That will provide exceptional visibility and credibility.
These are some fun and easy ways to begin. Make the time! Be consistent. It will be worth it to you.