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Have you ever woken up dreading the day ahead? Ever lost a job or thought you were in the wrong one? Ever struggled to keep your company afloat or balance household expenses? Ever struggled to raise a teenager or been a teenager with parents who just didn’t get it? We have all faced challenges similar to these at some stage of our lives, and many of us are there right now. On a recent trip back to Africa, it struck me that there were strong parallels between life in the Serengeti plains and in the business world today. The animals of East Africa must migrate, they must keep moving forward and they must rely on their inborn skills to survive. The same is true in business; while it’s not usually a life-or-death scenario, as is the case in the Serengeti, people looking to advance their career or successfully run their own business – or succeed at any other challenge – must realize their innate skill and capitalize on it. My new business fable, Surviving Your Serengeti, is about persevering over whatever challenging conditions you may be facing and surviving your own “Serengeti.” Whether you’re looking for a job after a long period of being unemployed, struggling to keep your job while balancing more projects with fewer colleagues to help you juggle the load, trying to keep your company alive through the recession or dealing with challenges in your personal life, this book provides a strong, and hopeful, message of survival – something I think we all need, particularly in today’s economy. The metaphor in the book outlines seven skills. No one skill is any more important than the others; in fact, each of these skills is essential in business and in life in general. What is important is that you realize which skill you instinctively turn to when facing a challenge. We are multi-facetted humans with multiple talents and skills. So while we are not limited to just one “Serengeti” skill, there is one skill that is the most dominant in each of us. Your task is to identify that innate skill that makes you, you! This book is written for anyone who has faced, is facing or will one day face a challenge. This is a story that shows you that you can survive. Know yourself. Accept yourself. Understand the skills that make you who you are. Maximize the skills and talents you have. Make sure you know and understand whom the other “animals” in your urban jungle are and what their skills are. Start your journey by taking the short, three-minute online quiz at www.WhatAnimalAmI.com. This is not intended to be a complicated DISC analysis or an in-depth Myers Briggs assessment, but it is a fun way to open a discussion with a co-worker, a colleague or a friend about their skills and strengths. Download and review the first two chapters of Surviving Your Serengeti this weekend and earn 2,500 points in the Serengeti ActiveRain Challenge - ONLY ONE MORE DAY. Surviving Your Serengeti is officially released next week and you can get your copy at your neighborhood bookstore or online at Amazon.com. |
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