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Earning the Trust of a Realtor

By
Real Estate Agent with ERA Pacesetters Realty

Over the last couple of months, I have been out there pounding the pavement visiting with Realtors and Builders. I've passed out so many business cards and fliers, that my fingers are permanently stained with ink. (OK slight exaggeration, but you get my point) I have shelled out an obscene amount of money buying lunches and goodies as a courteous thank you for allowing me to be in their presence.

I know and understand that this is a business in which relationships have to have time to cultivate and grow but while I'm in my sowing stage, I would love to get feedback on what it is that Realtors want from a lender. How do you typically like to be approached? How can I make myself stand out professionally and earn your trust? I know in my heart that I work harder than many. I take my work seriously and I genuinely care about the client. No deal is ever too small and I make time for everyone. (sometimes to a fault) I am often told that I shouldn't get so emotionally involved in business, but that is who I am. I love people, and once they become my client or potential client, I feel as though it is my duty to help them achieve the dream of home ownership. Even if a person is not quite qualified today, you better believe that I will work with them to get them on the right path so that they will be ready down the road.

 If anyone has any suggestions for me, it would be greatly appreciated. Are you looking for marketing materials, lunch, daily rate sheets, first born children, or DNA samples?  Ok, so the last two were jokes, but I would love to implement any suggestions. I'll try anything once!

 

 

Kelly Cherry

DNJ Gateway Mortgage

1305 Sunday Dr.

Raleigh, NC

919-622-5

Comments(3)

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Kelly Cherry
ERA Pacesetters Realty - Fuquay Varina, NC

Hi Randy!

 Thank you so much for that. That is exactly what I need. Great suggestions. Sometimes I wonder how some lenders are even employed. I hate to say it, but there are even some in my office that NEVER leave the office to get out and meet people. I hope that 2011 is a great year for you!

Mar 03, 2011 04:06 AM
Tonya Maxwell
Century 21 Clinkenbeard Agency - Sallisaw, OK
Realtor-Associate, Century 21 Clinkenbeard Agency

#1 comment by Randy Morrow is exactly what I expect.  I noticed that he didn't number them in order of importance - to me as a Realtor, they are all important.  But I especially appreciate being kept informed and updated on a file before the client tells me and returning my phone calls/emails/text promptly.  Customer service is a must at all levels and in all relationships - buyer/lender, realtor/lender, husband/wife, etc.  Thank you Kelly for giving Realtors a chance to give our input on this subject which is seldom addressed!  Good job!

Mar 03, 2011 04:24 AM
Deborah Byron Leffler BzyBee Real Estate Lady!
Keller Williams Realty Boise - Nampa, ID

Being kept informed is number one to me...and not just best case scenario...I want the ugly news as well!   

I would also echo that lunch is nice but sometimes difficult...time wise and all....but tools to help me with my business are always welcome....some sort of a hint or a tip is great...maybe you could start an email newsletter....and are you involved in teh association?    Going to tour meetings or monthly lunchesons?  Or even Womens Council of realtors???  

Good Luck and keep up the hard work!

Mar 06, 2011 06:22 AM