Home Staging Tips from IAHSP's Barb Schwarz

Home Stager with Design2Sell

Barb Schwarz, founder of the International Association of Home Staging Professionals has been featured in an article published in the Wall Street Journal explaining the history and importance of home staging. Schwarz coined the term “staging” during the 1970's and created the marketing concept that we use today. 

Here are some home staging tips from Barb Schwarz :

• Remove family photographs, trophies and certificates

•Pack away religious items

• Stow personal collections and controversial artwork, no matter how valuable

• Declutter countertops and dresser tops

• Use neutral colors on the walls and floors; for pop, use “movable” color on pillows, towels, etc.

• Neutralize smells from smoking, pets, even strong room deodorizers

Design2Sell can help you put Barb's tips to work. Call us today!

Posted by


Design2Sell offers Home Staging & Interior Design Services
in the Metro Atlanta area.

Barbara Heil-Sonneck has been featured in several publications. The Atlanta Journal Constitution, The Home Improvement Magazine, Radio Shows and more...

For a free home staging proposal,
contact us @ (678) 778-8642
or www.HomeDesign2Sell.com




This entry hasn't been re-blogged:

Re-Blogged By Re-Blogged At
Home Staging
Staging Secrets
Staging "Before" & "After" Pictures
wall street journal
barb schwarz
real estate marketing

Spam prevention
Show All Comments
Janice Ankrett
Janice Ankrett Home Staging - Burlington, ON
Staging Professional

Barbara, Barb is the original. She is staging.

Mar 11, 2011 04:56 AM #1
Janet Jones
Just Your Style Interiors, LLC - Kihei, HI
Home Staging, Interior Redesign Kihei, Maui, Hawaii

Barbara, Barb sums it up quick perfectly.  Now, if only we could get homeowners to follow the simple list!

Mar 11, 2011 11:19 AM #2
Barb Schwarz

Hi Barbara,

Way to go, what a great job you did on this....and thank you for quoting me, I am so very proud of you and honored to have you in our ASP Family at Stagedhomes.com and our wonderful IAHSP Association!

As you know it is all about communciatio with the seller, their motivation and how we show them and teach them the benefits of ASP Home Staging!  Communciation is the key and has to be done right first before the Staging ever begins....and then must continue through the whole Staging Process.

Keep up your great work, and I remain your number one fan!

all my best,

Barb Schwarz

Mar 12, 2011 08:21 AM #3
Patsy Overton
Patsy Overton Interiors, Atlanta, Georgia - Duluth, GA

Barb just keeps popping up all over the place!  (like above)  Staging is always about getting back to the basics as she mentioned in the article.  Thanks for sharing them with us as a great reminder.

Mar 14, 2011 02:13 AM #4
Show All Comments

What's the reason you're reporting this blog entry?

Are you sure you want to report this blog entry as spam?


Barbara Heil-Sonneck

Home Staging Atlanta
Ask me a question
Spam prevention

Additional Information