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How to Create A Powerful Personal Brand

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Services for Real Estate Pros

TopAgentVault Radio Show

Just a quick note:  I have a weekly web radio show on BlogTalkRadio every Monday and Friday at 10:00 am PST

My topic today is "How to Create A Powerful Personal Brand" and I will be sharing some great tips on how to develop a personal and magnetic personal brand.

On Friday we chatted about "Pimp My Blog - Top 10 Things You Can Do To Grab Your Readers Eyeballs & Get them to Opt-in" and great tips on design and plugins you can use.

Today I want to cover Personal Branding. A brand is the unique experience that people remember about a product or service. The #1 reason a savvy Real Estate Agent makes use of brands for themselves is so they can differentiate their brand from the competition. Most of all, the goal is to position you as a premium brand so that consumers belive they are enjoying exclusive service. We all know that adjectives like "premium" and "exclusive" are associated with higher cost -- and more dollars in your pocket!!. Listen in for more details...

Join me today, or listen to the replay below after the show date.

http://www.blogtalkradio.com/topagentvault

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Listen to Real Estate Marketing Radio with Jeffery Newton on Blog Talk Radio every Monday and Friday at 11:00 am PST

As a Real Estate Agent, my main focus is helping others learn how to market themselves and their properties using online and offline methods, thus increasing sales.

Comments (5)
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Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

Good luck with your weekly show. Thanks for the tip.

Mar 06, 2011 09:34 PM
Laurie C. Bailey-Gates
Robert Paul Properties - Barnstable, MA
ABR, SFR

It sounds like you have taken blogging to the radio waves - good luck with your show!!

Laurie

Mar 06, 2011 09:39 PM
Fernando Herboso - Associate Broker MD, & VA
Maxus Realty Group of Samson Properties - Clarksburg, MD
301-246-0001 Serving Maryland, DC and Northern VA

Just wanted to comment on blog talk radio

I use it to in a weekly basis and its a great way to reach your intended audience.

Mar 06, 2011 10:14 PM
Robert Schwabe
Herron Real Estate - Orange Park, FL
Orange Park Real Estate

Jeffery - Sounds like an interesting show. I'll try to tune in later. Have a great week.

Mar 06, 2011 10:19 PM
Jeffery Newton
Redlands, CA

@Gita - Thanks for reading, tune in and I will give you the scoop on branding.  :-) 

@Laurie - Blog Talk Radio is just another way to communicate and educate your audience.  Sometimes it is easier to talk about something than to write about it.  I am also big on taking advantage all of the 7 steps to recycling your content.  (see the BTR radio show) It is a key point to driving traffic, phone calls and referrals.  Here's the list real quick:

  1. Write Article
  2. Submit to article directories
  3. Turn article into a Press Release
  4. Turn article into a Video
  5. Submit video to video sites
  6. Put video on your blog 
  7. Rip video to audio and submit to podcast directories
  8. Finally . . . Turn article into Blog Post!

@Fernando - Great!  Glad to see another BTR user!

@ Robert - Tune in live or you can catch the archived shows later on.  Either way, you can still get the topic of information covered.

Mar 07, 2011 03:05 AM
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Jeffery Newton is a Social Media and Offline marketing expert and coach. With his background in traditional print marketing, Jeffery brings a solid understanding of classical marketing and strategy to the ever-changing world of Internet marketing. Jeffery is a popular teacher and coach, and through his website, TopAgentVault.com, he trains Real Estate Agents how to appropriately and ethically build their social media presence and public opinion through social media tools and traditional marketing.

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