That was a phrase my grandfather used years ago. It stuck with me and means so much to me in real estate today! Some days I am amazed by clients asking me to sell their home and bring them top dollar, but they won't lift a finger to make sure their asset looks it's best.
The days of people looking past the mess, the bad trim, and the repairs is long gone. There are plenty of fine homes available on the market with owners that are taking every step they can to make their's look best! Even if you live in an older home, you have to "put a nice skirt on the old girl" and make the best impression you can. A nicely kept, clean, older home still has a huge following out there...just dress her up!
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