Fed up with all of the negative publicity that our industry gets hammered with on a daily basis? Tired of slow traffic in all of your listings? You are not alone. As many who follow my blog already know, I am a contributor to several Real Estate forum groups. One such forum is Trulia.com. Recently, one of the regulars proposed the outlandish notion of a coordinated national open house effort. After patting him on the head for such a cute, naive idea, we eventually began to warm up to it. Why not? If someone in Atlanta, Georgia can research active listings in Phoenix, Arizona, why can't we use this platform to promote an unprecedented event to possibly generate some good coverage of our profession for a change ... and sell some houses while we're at it? We are running with a "Realtors Unite" type of message. So while this might appear to be an exercise in futility, what do you have to lose by participating? The target open house date is scheduled for November 4th, allowing time to get the word out amongst our respective spheres of influence and coordinate marketing efforts. I urge my fellow Active Rain members to visit the site that is being constructed for the event at:
http://www.trulia.com/voices/General_Area/Hey_How_about_A_Realtor_National_Open_House-9501--
This is a time for creativity, and I am eager for the opportunity to participate to test the reach we possess, if nothing else. So how about it gang? I know that I am approaching the right group of dynamic agents to attempt such a hopelessly cumbersome, indisputably far-fetched undertaking. You wouldn't be blogging and networking here if you weren't willing to push the envelope. We are currently working the back channels with Trulia to see if they are willing to help with the marketing push.
Here is the website being developed: http://www.national-open-house.com
Think you'll have a good answer when your sellers ask if you hold open houses? Come on people, we can do this!
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