Just last week, I was working with a client who I was showing multiple houses to. While showing homes in a particular neighborhood, we came across a Buy Owner listing. I showed the listing to my buyers, who ultimately put in an offer which was accepted by the owners. The owners agreed to pay me a commission for bringing them a buyer.
A week later, I was browsing the Buy Owner website to see the listing that my clients were purchasing and to my amazement, I saw an Under Contract status on the listing, similar to the photo above. I thought, "What did Buy Owner do to help facilitate this deal?" Isn't this false advertising because my buyers never saw the listing on the website: BuyOwner.com and only came across the listing because of the sign in the front yard as we were looking at other homes in the same community. If it would have just been a regular By Owner sign, they still would have wanted to see the property.
Sellers must BEWARE of this falsified advertising tactic. Buy Owner did nothing for the seller except take a non-refundable $10,000 fee to list the home on their website in their so-called Featured Section. I did all of the work working with the clients and helping this deal get to the closing table. Boy, will this be a great story to explain to my potential sellers that are thinking about going with BuyOwner.com to try and help sell their property. Does anyone have any similar stories about Buy Owner.com?
Michael With Web Email Flyers
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