If you sell multi-family properties, you know that the methods you use in pricing, presentation, and marketing are a bit different from the methods you use in selling single family homes.
But sometimes, the owners of those multi-family properties don't know that not all agents know the difference.
Some time ago I heard from an agent who was feeling frustrated about losing listings to agents who had no experience or skill in selling these properties. Those agents are treating them as if they were single family residential listings - just sticking them in MLS and hoping someone will come along and buy, even though the proper financial information isn't available.
He said they were expiring unsold even though there were buyers in his market.
He needed some good letters to reach those property owners.The trouble was, he didn't have the budget for custom letters, so he was hoping that I had some all written and ready for him to customize and send.
I didn't then - but I do now.
The Multi-family Prospecting Letters offer up reasons why a multi-family owner might want to sell right now - while pointing out that this kind of property does need a specialist.
The Expired Multi-family Listing Letters will help you answer their question "Why didn't it sell?" while demonstrating your own knowledge and expertise in marketing multi-family properties.
If you sell multi-family and need some good letters to help you land more listings, follow the links to read more.
While you're there, check out the more than three dozen other sets I have available, or grab one of the free sample letters. You'll find them all on my prospecting letters page.