Did You Miss the Starting Gun?

Lead Generating Website - Internet Marketing - Contact Management - Transaction Management

It's a competitive time to be in the real estate industry. In many places the housing market is still struggling, so you need the best products and services out there to help you stay ahead in this race! Customers are more tech-savvy than ever and are looking for Realtors who can give them the upper-hand. Here is my list of the types of cutting-edge technology and services that are a must have for every Realtor:

Lead Generating Website:   While almost all Realtors have a personal site where potential clients can learn more about them and get contact info, have you considered having a second website devoted to lead generation? Two websites will give you twice the online exposure and online lead generation is an great way to prospect for new clients.

Internet Marketing:   This is a broad topic that includes strategies like pay-per-click marketing, drip campaigns, using social media, and more. The internet is the number one source of information for both buyers and sellers, so you need to be using every avenue you can to get yourself out there!

CRM or Contact Manager:   Having a fully integrated CRM with features like an interactive calendar, reply anywhere, scheduled messaging, etc. will help you keep up with all your contacts efficiently. If your CRM ties in with your lead generation and marketing strategies (see above!), you can have even more seamless communication with your customers and track the progress of your campaigns.

Transaction Management:   As the world goes more and more paperless, it's times to start finding a way to do your transaction paperwork digitally! No more unreadable faxes or missing documents. Using a web-based transaction manager you can track all your paperwork and manage who needs what, when!

Some of you may already have invested in a couple of these suggestions. Maybe you cave a nice CRM but no system for transaction management, or maybe you have a lead generating site but no way to track its statistics. Instead of paying for each of these services individually, why not look for a system that integrates everything listed above so you have access to it all, in one place, at one affordable price? Check out Quicksilver's complete Real Estate Solution and see how easy being cutting-edge can be!