Carla and I were preparing for a listing presentation with a seller in the Lake Merritt area of Oakland who has a large two bedroom, two bathroom condo with Lake Views. In preparation for the meeting we pulled all activity for the area back to April 1st to get an up to date history of the local activity. We were shocked to see that there were 16 properties of roughly the same size that had been on the market during that time period but only three had sold or were pending out of all 16. The rest of the units were either cancelled, withdrawn or were still active without a sale. What was even more surprising to us was that all of the sold or pending units were our listings! That's right, every one of them!
When we started to see the market softening in this segment, Carla and I started sharpening our pencils and brainstorming on ways that we could continue to successfully sell our clients properties. We have added several amazing programs and guarantees to our portfolio geared toward bringing more home buyers to our real estate listings then that of our competitors. Our overall marketing is over the top and the exposure we give our clients is a given so we don't want to get into that discussion now, but the following information is newer and worth mentioning in case you were not aware of just how dedicated we are to this business.
The first program is our new East Bay Buyers Protection Plan in which we offer our buyers an 18 month 100% satisfaction guarantee on their home purchase here in the East Bay or we will buy the property back or sell it for free!
Next is our new East Bay Cash Rewards Incentive in which we can offer the buyer or the seller of our listings up to $10,000.00 back in form of a cash reward (we are the only area realtors with this program to offer). This is a great tool for not only a great cash reward to compensate for the commissions paid out by the seller of a property but it can also be used to help bring a buyer and seller together in more of a win-win situation should the sales price be an issue or a negotiation item pop up during the escrow which could end up impacting the actual sale.
Dave and Carla's Guaranteed Sale Program is our most exciting offering out of the three discussed in this note! We now offer to buy the house from a buyer if they buy one of Dave and Carla's real estate listings! In this market this can be huge since so many buyers who already own are caught in the real estate catch 22 of not wanting to sell before they buy (wondering where they will move to or whether or not they will be able to find something else they like) and being worried about buying before they sell and then having a hard time selling and being stuck with to homes and mortgages!
Obviously all of our programs have some conditions attached to protect us from those who may want to take advantage of us rather then the programs, to learn more about our guarantees or if you know someone looking to make a move in the future please call us directly at (510) 595-7699 or log onto one of our websites, http://www.daveandcarla.com/ or http://www.oaklandhomefinder.com/ for details!
Dave and Carla Higgins
Double Your Expectations
Keller Williams Realty