30 Days of Marketing Opportunities - Day 4: Take Advantage of Holidays

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Services for Real Estate Pros with Marketing 4 Realtors
https://activerain.com/droplet/7TX

30 Days of Marketing Opportunities - Day 4

My goal is to write 5 days per week for 30 days. So I've started this series that I hope to motivate me to write. 30 Days of Marketing Opportunities will give you 30 projects or tasks that your Virtual Assistant can handle on your behalf, generating leads that will ultimately generate more income for you!
 These are tasks that do not require a lot of high-end skill but, instead, require some time (hence the reason your Virtual Assistant should handle these tasks, not you!) and attention to detail.  Join me on the journey!

Day 4 - Take Advantage of Holidays

mayAre you taking advantage of holidays during your marketing activities?  Most don't and that's a shame because holidays offer such a fun and easy way of taking advantage of something that going to happen with or without your input.  So why not input? :-)

juneOne of the biggest drawbacks that real estate agents give me to making use of holidays in their marketing is that they don't see how to tie it into real estate.  Here are some examples of how you can incorporate holidays into your marketing efforts and keep the real estate angle:

* May - National Recommitment Month - Recommit to Becoming a Homeowner
* May 6 - National Tourist Appreciation Day - Take a Tour of Our Beautiful City Day
* May 18 - No Dirty Dishes Day - Arrange a tour of homes with dishwashers
* June 18 - National Splurge Day - Splurge On Something Great Day - Become A Homeowner
* June 28 - Insurance Awareness Day - Home Owner's Insurance Can Change Your Life Day
* July 2 - I Forgot Day - Because of the Market, I Forgot I Wanted To Buy A House Day

I challenge you to select a holiday and give it a real estate twist!  Let me see what you've got!

~Renae

Day 1 - Use Short URLs
Day 2 - Syndicate Your Blogs
Day 3 - Create a Marketing Campaign

Thinking about using a Virtual Assistant but not sure if you're ready? Contact me for a free consultation! Want to take a Virtual Assistant for a test drive? Try a 5-hour starter block for $20/hr!

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Ambassador
4,306,122
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Reane, VAs are now almost a need for a successful agent - though many agents do prefer calling their own SOI. And many top agents/brokers believe in in-house staff of assistants, BTW.

Apr 07, 2011 07:15 AM #1
Rainmaker
211,082
Renae Bolton
Marketing 4 Realtors - Garfield Heights, OH
I'm your Professional Real Estate Marketing VA!

That's only because the know not what they're missing out on yet, Praful!  But you're absolutely right - a good VA can help an agent shine!

~Renae

Apr 07, 2011 11:01 AM #2
Rainmaker
230,766
Kristal Wilson
KB Home - Fontana, CA
Cause We Like 'Em New ~ New Home Specialist!

Renae ~ I was just talking with my husband about small details I have allowed to slip through the cracks. I am working on improving my organization skills but when i reach the green light mark, i'm adding a VA.

Apr 08, 2011 01:26 PM #3
Rainmaker
230,766
Kristal Wilson
KB Home - Fontana, CA
Cause We Like 'Em New ~ New Home Specialist!

Oh, back to your post - i like the idea of creating my own real estate holidays.

Apr 08, 2011 01:28 PM #4
Rainmaker
65,738
Cindy Logan
Mark 1 Real Estate Advisors - Huntington Beach, CA

4th of July, so you can achieve FREEDOM through real estate investing

Mother's Day in May; Because if Momma's Happy, everyone's happy!

Father's Day in June; So you can be the King of YOUR OWN Castle!

 

Just getting into the spirit of tying holidays to real estate!

Apr 14, 2011 04:16 AM #5
Rainmaker
143,370
Mike Mayer
Mike Mayer, Broker/Owner - i List For Less Realty, LLC - Lafayette, LA

You can also select months versus days. For instance, October is Fire Prevention Month. Remind customers and clients to check their fire extinguishers and have a safety evacuation plan.

Apr 14, 2011 05:48 PM #6
Rainmaker
211,082
Renae Bolton
Marketing 4 Realtors - Garfield Heights, OH
I'm your Professional Real Estate Marketing VA!

That's awesome, Kristal! Knowing how you are going to grow your business - the steps you are going to take or processes you are going to implement - is almost as important as making the steps and implementing the processes.  If you don't know how you're going to get there, you'll never get there!

Those are perfect, Cindy!  What's better than marketing that gets noticed? Having FUN while you're marketing!

That's a good idea, too, Mike. You could do fire prevention and safety, in partnership with a local fire department.

  • Great exposure
  • free event for the community
  • get businesses to sponsor hot dogs and juice (so no cost to you)
  • advertise the event in the local papers (because it's free, no cost to you)
  • Set yourself up as the real estate professional who cares!

~Renae

Apr 15, 2011 06:01 AM #7
Rainmaker
211,082
Renae Bolton
Marketing 4 Realtors - Garfield Heights, OH
I'm your Professional Real Estate Marketing VA!

Here is a link to Day 10.  It has links to all of the first 10 days of marketing posts.

Day 10 - Send Sweet Treats

~Renae

Apr 15, 2011 06:50 AM #8
Rainmaker
1,279,422
Donna Foerster
HomeSmart Realty Group - Parker, CO
Metro Denver Real Estate Assistant

Very creative marketing idea Renae. This might be fun to work in to my farming campaign.

Sep 13, 2014 11:25 AM #9
Rainmaker
211,082
Renae Bolton
Marketing 4 Realtors - Garfield Heights, OH
I'm your Professional Real Estate Marketing VA!

Just Google "unusual holidays+month" and you can find some great ones, Donna! Have fun!

~Renae

Sep 17, 2014 10:03 AM #10
Rainmaker
2,406,928
Evelyn Johnston
Friends & Neighbors Real Estate - Elkhart, IN
The People You Know, Like and Trust!

These are such great ideas. You can surely have one a month!

Sep 24, 2014 02:32 PM #11
Rainmaker
211,082
Renae Bolton
Marketing 4 Realtors - Garfield Heights, OH
I'm your Professional Real Estate Marketing VA!

Thanks, Evelyn! I have fun coming up with these ideas!

~Renae

Oct 06, 2014 07:50 AM #12
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Rainmaker
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Renae Bolton

I'm your Professional Real Estate Marketing VA!
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