Spring - Time to Clean Up and Earn More

Services for Real Estate Pros with HappyGrasshopper.com

Spring has fully sprung here in Tampa Bay.  The ice has melted (in our cocktails) and the (snow) birds are migrating home.  My pool is 82 degrees and I have my first legitimate sunburn of the year.  Don't you love spring?  

Last week Celeste and I tore apart the office.  We cleaned everything and rid the ant farm of the old and unused. We reorganized files, updated marketing materials and paid particular attention to our contact database.  This whole process uncovered a few things worth sharing.

A well organized and active database is every salesperson's most powerful asset.  Here's three simple ways to get yours in shape for spring:

  1. Choose Home Base.  Pick one place to edit your data.  Most of us store our contacts in multiple systems like Outlook, Gmail, CRM and our smart phones.  This is a great advantage when you need to recover lost data, but it makes managing your database a bit of a nightmare.  Instead of updating records in multiple places, choose the easiest one and use it to update your other resources.
  2. Merge & Purge.  Does your database have 2 or more records for the same person?  This can cause embarrassing and expensive errors.  Most tools allow you to merge contacts and some even do it automatically.  If yours doesn't, copy and paste the notes from duplicates into the most accurate record and then delete the duplicates.
  3. Feed & Fertilize.  Your contact database is a very much like a garden - if you want it to feed you in winter, you'd better plant in spring.  Get in the habit of adding the people you meet to your database.  Even if they're not prospects now, you can grow sales by nurturing them over time.

Do this and your database will be ready to serve it's main purpose - feeding you customers.  A great way to get started is by opening a free account with Happy Grasshopper.  You'll join hundreds of Active Rainers that are already having success with our service.      

Real people like Todd Clark, Nancy Fraser, Susan Emo, Betsy Purcell, Kelly Armer (and on and on and on) have become raving fans.  You've probably seen some of their posts about us.  Isn't it time you became a Happy Grasshopper too?   

Register Now - it's FREE for up to 50 contacts http://HappyGrasshopper.com/sign-up 


Comments (6)

Hannah Williams
HomeStarr Realty - Philadelphia, PA
Expertise NE Philadelphia & Bucks 215-820-3376

Thanks for the info


Apr 10, 2011 08:18 AM
Dan Stewart
HappyGrasshopper.com - Safety Harbor, FL
Happy Grasshopper

You're welcome Hannah!

Apr 10, 2011 08:54 AM
Cindy Logan
Mark 1 Real Estate Advisors - Huntington Beach, CA

Dan, good information on purging, organizing and Spring cleaning.  I've been at work doing just that.  I hired an organizer, Evelyn Gray, who is a coach in the area of organizing.  I bought a database ( how many years in sales withoug one???) and I'm in action, making things happen!

Apr 11, 2011 03:50 AM
Dan Stewart
HappyGrasshopper.com - Safety Harbor, FL
Happy Grasshopper

Good stuff Cindy - keep it up!

Apr 11, 2011 03:57 AM
Linda K. Mayer
License # 01767321 - La Verne, CA

Dan, I've been mea ning to get on with making a database with my past clients..... thanks for the reminder that it's like gardening... which I love!

Apr 11, 2011 10:49 AM
Happy Grasshopper
Happy Grasshopper - Tampa, FL

Hi Linda - time to plant your future harvest!  Happy gardening :)

Apr 11, 2011 11:24 AM