Recognize Opportunity
This week my wife and I finally went to see the movie "Social Media;" the story of FACEBOOK Billionaire, Mark Zuckerberg. This story features the young 20-year-old college student, in the early days of his blockbuster internet career.
Today, FACEBOOK has surpassed Google in internet traffic and Mark, in his mid-20s, is the youngest Billionaire in history! Like all Hollywood box office hits, drama sells! The allure of youth on the verge of a colossal triumph certainly caused even the slightly curious to pony up the money to purchase tickets to view this version of the Zuckerberg saga.
Now for a reality check; the truth is that the burgeoning success of a kid in an adult world has some "sex appeal," yet it is very, very rare. In fact, quite the opposite is happening in business today. The crowd of new Entrepreneurs today comes from the Baby Boomer demographic, and why not? Boomers are best equipped to start a new venture because of the seasoning that years of living has brought us.
This is the first in a series of articles in which I will explore the nuances of becoming an Entrepreneur in your 40s, 50s, or 60s. As I mentioned, the majority of new businesses nowadays are started by Boomers. That fact alone should bestow confidence in the possibility of making a career change at your age. Thousands of folks with your circumstances are making the move these days.
As my friend, Jeff, says; "They won't hire us, but they'll sure buy from us." Thus, the key is to muster up the courage to see yourself as the next thriving Boomer start-up business in your community. Thus, you must first recognize that opportunity is knocking for you, a Boomer.
As a leading Entrepreneurial Coach and Mentor, I want to suggest that we make our own economy. For many, implicitly relying on our employer, government or other may not be the wisest course of action. In light of the many disheartening reports we hear in the news, many Boomers are left disillusioned about the future and quickly conclude that things are hopeless. That simply is not the case. Now is a great time to look at starting your own business options.
Remember that Bill Gates started Microsoft during a recession. I have enjoyed making millions in profits from Real Estate Investing and today I mentor students internationally. In my opinion, this time is the "perfect storm" for new and experienced Entrepreneurs alike. So take heart. You're actually in the right place at the right time!
C.J. Lauria, Founder
InvesdoorTM
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