Thanks for stopping by Part 2 of what you should look for when hiring a quality real estate to list and sell your home.
The real estate agent you should hire should be able to show you a quality marketing program with well designed brochures, individual property websites of their listings, Youtube videos of their client's properties, and many quality photos and slide-shows that they have used to promote the sale of their client's property.
Properly marketing a home takes time, effort, creativity, experience and detailed follow through all the way to the end of a successful settlement where the money gets put in your hand.
The fees of people who provide top level service are generally the same as those who take 6 photos and stick a sign in the ground.
Interview at least 2 agents and listen to the quality level of their questions.
Is their presentation all about them and their wonder-fullness or do they make sure that their approach matches your needs and desires?
Good agents want to know:
Why you are selling.
When do you need to have the home sold by?
How much do you owe on the property?
Is there anybody else on the deed or mortgage besides you?
What upgrades have you made to the house and how do you plan to make the property available for showing?
You see, good agents should know their stuff, but the interview should revolve around you and your needs...not them.
Below are some examples of some of the marketing efforts of 2 hard working, top producing agents in Northern VA who do their best to get their client's needs met:
A video promoting a listing
A seller tips video(an oldie but still valid)
AND 3 individual property websites. These properties all received winning offers less than 28 days with an average of 12.5 days because their owners prepared their homes properly, they were priced correctly "at market", and they were agressively marketed by the listing agents:
http://6518haversackrd.IsNowForSale.com
http://6240frostywinterct.IsNowForSale.com
http://15315jordansjourneydr.IsNowForSale.com
********If you missed Part 1 of this post, you can see it here
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