TELEPHONE BOOKS... ARE THEY REALLY NECESSARY ANYMORE?

By
Real Estate Agent with Johnson Real Estate, Inc. RES.0761759

Everyone is talking about "GOING GREEN".  I think this is a great idea, and think we should all do our part to conserve this planet.  Most of us all use computers, and get phone numbers on-line. Right?

So why are we still receiving 3 to 4 phone books a year... regardless if if want them or not?  Yesterday, AT&T came around to deliver new telephone books... 3 in total in this nice orange bag.  For the last 5 years I think I've looked at a phone book, maybe, twice.

This gave me an idea.  I wanted to return my phone books, so someone who needs it can use it, and to take my name off the list to not get another set next year.  I mentioned this to a few of my neighbors and they too, thought this was a great idea.  I called AT&T today... and to make a long story short...after an hour and a half of either being on hold, transferred to another number, or just listening to the insane prerecorded messages, I finally got a recording at the "phone book" center.  The outgoing message stated if I wanted a new book or to discontinue getting a book press #3.  Never did I talk with a "real" person.  No time could I get an answer to who distributed the books, so I could return 6 sets of 3.  Many of the neighbors didn't want theirs either.

valerie osterhoudt

So, why haven't all the phone companies thought about this process.  If they realize how many people have cell phones (and don't have land lines any longer), have they not clued in to think do they still need phone books? 

I think all phone companies when they send out a bill in June or July, should ask everyone if they want a phone book for the next year.  If so, please check the box (or something along this line).  If they don't get a response, just don't send one.  Customers can always call to get a phone book.

I gather that their "sales pitch" when recruiting "paid advertisement" is that EVERY HOUSEHOLD will get a phone book.  But have the advertisers ever wonder "how many people really use the book"?

Do you realize how many trees, time, and money could be saved by doing this one simple thing?  What is your opinion?  Do you think phone companies should STOP delivering phone books?

I'd like to hear how you feel about this.

Posted by

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Valerie Osterhoudt, ABR
(Accredited Buyers Representative)

Is a Full Time Realtor® with with Johnson Real Estate, in Cromwell, CT who specializes in Homes and Condos For Sale in the Middlesex and Hartford Counties in CT.

VALERIE OSTERHOUDT REALTOR IN CROMWELL CT

valerie osterhoudt

Valerie Osterhoudt, ABR ~Johnson Real Estate, Inc.
cell:  860.883.8889

email: Valerie Osterhoudt, ABR

website: www.CTrealtorMLS.com

 

Comments (32)

Ed Silva
Mapleridge Realty, CT 203-206-0754 - Waterbury, CT
Central CT Real Estate Broker Serving all equally

Valerie, they are a great source of revenue for the Companies. An ad in the phone book is complimentary to those that have an online ad, and the Internet advertising is very expensive. For a small business it would run about $150 per month

Apr 18, 2011 12:56 PM
Jim Courtney
OklaHomes Realty, Claremore Oklahoma - Claremore, OK
CRS, GRI, AHWD

I don't use the phone book, nor advertise in the phone book, nor do I have a land line. So I agree, why do I receive one? Looking around my kitchen at this very moment, I have three yellow bags with phone books in them. We take them down to the recycling bin that says "phone books here". Kinda of a waste in my opinion. :)

Apr 18, 2011 01:26 PM
Judith Parker
ProStead Realty - Charlotte, NC
CRS, GRI, CMRS, Charlotte, NC

Hi Valerie, I agree with you...I receive so many phone books and never use them and carry the old one to the garbage recycle bin when a new one comes in.  What a waste of beautiful trees.  Have a great evening.

Apr 18, 2011 01:54 PM
Mike Morrison
Will & Will Real Estate Brokers, The Woodlands, Texas - Houston, TX

Emergency toilet paper. Work for the pulp mills,  keep weeds out of the veggie garden... I can go on.

Apr 18, 2011 04:18 PM
Vickie Slade
Colorado Landmark, Realtors - Boulder, CO
Service You Can Trust ~ Someone You Can Depend On

Valerie, I couldn't agree with you more.  With the focus on sustainability and minimizing waste, this seems like the right thing to do.  We never utilize our phone books; and yet the new version shows up, without fail, every season.  Such a waste.

Apr 18, 2011 04:24 PM
Matt Grohe
RE/MAX Concepts - Des Moines, IA
Serving the metro since 2003

Valerie: There is a percentage of the population that does not have a computer. Additionally, it is often easier to look up some numbers in the phone book. I think they'll be with us for the meantime.

Apr 18, 2011 04:37 PM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

I agree w/ you.  Can't remember the last time I've used one.  I love your suggestion to check the box to stop receiving them.

Apr 18, 2011 11:19 PM
Kenneth Cole
Weichert Realtors Appleseed Group, 2043 Richmond Ave. S.I.N.Y. 10314. office phone 718-698-9797, Appleseedhomes.com... - Staten Island, NY
NYS Licensed Real Estate Salesperson

Good morning Valerie;  I still use the phone book, but not to look up numbers, I look to see how long they're in business.  We still have a few "old timers" who are not on-line.

Apr 19, 2011 12:02 AM
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

Hi Valerie, Great subject,  I agree, save a tree, but phone company make lots of money selling the ads, they need to kep the numbers up.  It will be like newspapers down the road, were they will start loosing out and will finally cut back on phone books.  More people look for numbers on cell phones already.  Have a great day!

Apr 19, 2011 03:01 AM
Valerie Osterhoudt
Johnson Real Estate, Inc. - Cromwell, CT
ABR, Cromwell, CT Real Estate ~ 860.883.8889

Virginia....Dexknows?  I have never heard of this site.. I'll have to check it out.

Apr 19, 2011 03:08 AM
Valerie Osterhoudt
Johnson Real Estate, Inc. - Cromwell, CT
ABR, Cromwell, CT Real Estate ~ 860.883.8889

George.. Having them on a disk is another option.. but what about the seniors that might not have computers.  I feel that we *should* still have phone books, but should be on a request basis.. not just automatically delivered to everyone.

Apr 24, 2011 05:46 AM
Valerie Osterhoudt
Johnson Real Estate, Inc. - Cromwell, CT
ABR, Cromwell, CT Real Estate ~ 860.883.8889

Ed.. But what is the point is next to no one is looking through them.  It is a waste of trees.  As I mentioned above, we should still have phone books... but only if requested.

Apr 24, 2011 05:47 AM
Valerie Osterhoudt
Johnson Real Estate, Inc. - Cromwell, CT
ABR, Cromwell, CT Real Estate ~ 860.883.8889

Jim.. It is a waste for the most part.  As others have mentioned, they use it from time to time.. but for the majority of us, it is a waste.. there are other means to find numbers.  Why kill trees over this?  I went around the court where I live and even picked up more books that were NOT being used this year. 

AT&T would NOT even take them back... they went directly into the recycle bins.

Apr 24, 2011 05:49 AM
Valerie Osterhoudt
Johnson Real Estate, Inc. - Cromwell, CT
ABR, Cromwell, CT Real Estate ~ 860.883.8889

Judith.. With everyone looking for ways to cut back, you would think the phone companies would come up with a better alternative. 

Apr 24, 2011 05:50 AM
Valerie Osterhoudt
Johnson Real Estate, Inc. - Cromwell, CT
ABR, Cromwell, CT Real Estate ~ 860.883.8889

Matt.. Phone books are going the way of newspapers.. out of print.  There are people that still use phone books frequently, they should have them.  Or we should be able to request them if we wish a book.. but just blatantly dropped off at every door is a waste. 

Have you ever seen how many are just sitting around months later in apartment buildings.. LOTS.  So, why not be able to request it.. and protect our environment?

Apr 24, 2011 05:53 AM
Valerie Osterhoudt
Johnson Real Estate, Inc. - Cromwell, CT
ABR, Cromwell, CT Real Estate ~ 860.883.8889

Mike.. Now those are good uses for phone books.  They ARE being recycled.. which is what this blog is all about.

Apr 24, 2011 05:54 AM
Valerie Osterhoudt
Johnson Real Estate, Inc. - Cromwell, CT
ABR, Cromwell, CT Real Estate ~ 860.883.8889

Vickie.. There has got to be someone (or some company.. other than the phone company) what should be looking into how we can streamline this more efficiently and stop wasting so many trees.

Apr 24, 2011 05:55 AM
Valerie Osterhoudt
Johnson Real Estate, Inc. - Cromwell, CT
ABR, Cromwell, CT Real Estate ~ 860.883.8889

Debbie G.. I just feel there has got to be a better way to handle this.  Why hasn't anyone or any company gone the extra mile to figure this out?  It is not rocket science.  When you get the bill in June/July, just check the box that you do, or do not wish a copy of next years phone book.  Better still and to make it less confusing... Just check the box if you DO wish one.

Apr 24, 2011 05:57 AM
Valerie Osterhoudt
Johnson Real Estate, Inc. - Cromwell, CT
ABR, Cromwell, CT Real Estate ~ 860.883.8889

Kenneth... That is why I am thinking that requesting a phone book would be a better alternative than just receiving it.  This way people that do wish it can still receive it.

Apr 24, 2011 05:58 AM
Valerie Osterhoudt
Johnson Real Estate, Inc. - Cromwell, CT
ABR, Cromwell, CT Real Estate ~ 860.883.8889

Will.. It is sad.. and the general public is ignorant to think that when the phone company solicits their advertising, saying that EVERYONE receives a phone book that shows your ad.  Do they think one step beyond that to.. how many actually look at the book?

Apr 24, 2011 06:03 AM

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