Free e-mail marketing at its finest, yes, it's for YOU!

By
Services for Real Estate Pros with MorSystems.com

So if you're on activerain there's a good chance you've thought about email marketing but maybe you just didn't know the benefits. I'm here to tell you, email marketing brings me more roi than any postcard, magazine ad or tradeshow I've ever done. 

Companies like iContact and Constant Contact make it easy to email your clients/prospects/referral partners with quality visually stunning emails. I personally have used Constant Contact for years to send our clients newsletters and our prospects updates. They now have competition with iContacts new offering: 

A free version of their services if you send to a list of 500 emails or fewer. They offer financial templates so i tried them out. Fairly easily, I created a nice email in about 18 minutes with my logo, pictures, and sections of text, creating a professional e-newsletter!

If you have more than 500 email addresses to send to, their basic package starts at $10/mo rivaling their competitor Constant Contact who starts at $15/mo. 

I'm more familiar with Constant Contact, but so far I'm liking iContact. If FREE is a motivation for you to try out iContact email marketing, here you go!

Remember to use your emails to direct people back to your website, your activerain page, your facebook business page, your twitter page, your linkedin etc. Together, they are the most powerful!

Hint: Offer tools like these to your referral partners, they love it, they are so gateful and you will help solidify the relationship.

 

Check it out here:

https://www.icontact.com/affordable-email-marketing/

 

 

 

 

Comments (8)

Ron Marshall
Marshall Enterprises - Saint Michael, MN
Birdhouse Builder Extraordinaire

Shelly, I have no need for this, but I am passing along the information to the realtors I work with.  Thanks.

Apr 20, 2011 03:07 PM
Ellie McIntire
Ellicott City Clarksville Howard County Maryland Real Estate - Ellicott City, MD
Luxury service in Central Maryland

Tried it once and cancelled. I prefer the personal touch. BUT if it works, keep it up.

Apr 20, 2011 03:09 PM
Roger Davidson
DiSalle Real Estate Co. - Maumee, OH
Maumee, Ohio Real Estate

I haven't tried either one of these, however I am using Happy Grasshopper for my email campaign.  It's free for up to 50 contacts, but it's really easy to set up, then it's automatic --which I like a lot.

Apr 20, 2011 03:16 PM
Shelly Whitworth
MorSystems.com - Carmel, CA

Roger, automatic is great! Is it RE specific?

Ellie, personal touch is great, but there's a reason you're also online, it's just another way to reach people. Some people are social, some are not.

Ron, great! because you know what? Sharing tools with your referral partners is G O L D E N! They don't forget things like that. Also, if you collect email addresses from your clients, you can email them a newsletter which makes it really easy for your past clients to send your info along to someone they know, keep that in mind!

Thank-you for the comments!

Shelly Whitworth
www.MorSystems.com

Apr 20, 2011 03:54 PM
Alan Gross
PrimeLending, A PlainsCapital Company, Equal Housing Lender - Bethesda, MD
Loan Consultant

Keeping in touch with people on a regular basis is a must. You should leave no stone unturned including emails, post cards, web sites, blogs, post cards, newsletters, phone calls, Facebook, etc.

Apr 20, 2011 04:16 PM
Shelly Whitworth
MorSystems.com - Carmel, CA

It's a lot of work isn't it Alan, but it's so worth it. What's that saying about not putting all your eggs in one basket? ;)

Shelly Whitworth
www.MorSystems.com

Apr 20, 2011 04:17 PM
John Pusa
Berkshire Hathaway Home Services Crest - Glendale, CA
Your All Time Realtor With Exceptional Service

Shelly - Nowaday, it is important to use email marketing to communicate with potential clients. First, I will sign up for the free email version, if I liked then I can sign up for the paid version, as you suggest. Thanks for the quality information.

Apr 20, 2011 05:29 PM
Shelly Whitworth
MorSystems.com - Carmel, CA

Great John! An update: My personal iContact rep called/emailed me this morning wanting to help me set up my new account and answer any questions I had. Great service. I believe the trial is free as long as you have under 500 contacts. Once it grows over, that's when you can look into $10/mo.

Good luck!

 

Shelly Whitworth
www.MorSystems.com

 

Apr 21, 2011 07:34 AM