The endless chatter from TV Interior Decorating opinions has made Home Staging sometimes seem like a quagmire of misinforms and product placement ads. The process of Home Staging doesn't have to reach deep into your pockets, nor so time consuming it's out of your reach if you seek the expertise of a professional Home Stager. A well oiled pro will streamline not only your budget, but also save you your most important resource - time. Here are some simple tips on prepping your home for sale can make the process much easier.
•1. Remove YOU From the Home Staging Process: The place you've called home all these years is now a product that gets prepped, package and wrapped with a target buyer in mind. Your personal style, your taste, your needs and emotions get replaced with the requirements of the ideal buyer.
•2. Look at Your Home in its Entirety: From curbside to back fence, to the online photos - You're selling a package, not just the physical home. Today's buyer is a smart and refined set, they expect from the moment they view photos online, to when they walk your backyard, that the home is pulled together tip to toe.
•3. Consider the Stature & Style of Your Home: Whether cozy cottage or charming château, your home's style and stature dictates how you package the product. Set the stage by staying true to the bones of your home - from quality to price point, be well educated when making updates, repairs and furniture and accessories choices to stay true and in-tuned to the property's standing.
•4. You're Selling Space not Stuff: From lawn accessories to garage gadgets, showcase the property's architecture, floor plans, details and storage instead of the stuff you've accumulated. Instead, strategically use the stuff as a catalyst to define and highlight these important selling features!
•5. The Psychology of the 5 Senses: People buy on psychology & emotion. Utilize how we emotionally connect - The 5 senses. Make sure your property passes the 5 senses test and evokes the senses of home... Looks great and is light and bright, smells citrus clean and fresh, relaxing sounds and is tactically pleasing - especially in the kitchen and baths.
Since 1999, interior stylist Julea Joseph has owned Chicago area based interiors and home staging business - Reinventing Space. Your can see her work on HGTV or in the news giving homeowners expert insight on how to refresh, style and celebrate their space -Whether staging their home to go on the market, just settling in, or just in need of a change. Julea also offers her expertise with mentoring and educational offerings to Realtors, Home Stagers and Interior Redesigners in the industry. Visit her site, JULEA.com or Interior Stylist Program for more information or email her at Julea@Julea.com.
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