Many companies in 2011 have gone through downsizing by closing locations such as Borders with 620+, Blockbusters with 400+, GameStop with 200+, and GAP with 180+.
KB Home is a California based home builder has been on a downward fall since the housing market has gone south in late 2006. With the loss of over $2 billion and expected more, KB has cut their costs in every way possible and has still ended the year with a 46 stock decline.
Their approach like many home builders are targeting home buyers in the upper-middle class income or higher, while reducing the home size and adding amenities that aid in bringing down the monthly costs to maintain a home. These are the few and only things that can be done from any home builder during this market.