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Lakeland FL Homes for Sale | Pricing Your Home To Sell

By Petra Norris

Managing Real Estate Broker with Lakeland Real Estate Group, Inc. BK646565

May 13, 2011 03:30 PM

Lakeland FL Homes for Sale | Pricing Your Home To Sell

While 10 quick steps to spruce up your Lakeland FL home are great when it comes to showing your home, pricing your Lakeland FL Homes for Sale competitively is the key ingredient to get your home in front of ready and able buyers and sold faster.

With over 65% of Lakeland FL homes being sold as foreclosure or short sales, traditional home sellers must be willing to compete with distressed housing market. When it comes to selling your home in Lakeland FL, comments like the ones here below will simply not work:

I can drop the price later
You know that buyers are offering less anyways.
I want to see what happens first.
The house next to me is listed for a much higher price
My house looks better than the house down the street.

Pricing your Lakeland FL home to sell is a major factor in the marketability of your home and key for a quick sale. The most notorious mistake sellers make is setting the listing price too high when they list their Lakeland, FL home for sale. Your overpriced home won't sell, it may not even attract any showings, much less offers.

Buyers are scouting your home and your neighborhood the minute your home comes on the market. Being represented by a smart buyer's agent certainly will not help getting your overpriced Lakeland FL home sold. A buyer's agent will present the buyer with comparable market analysis to establish an offer price.

Overpriced Lakeland FL homes that are listed with Real Estate agents for sale stand a minimal chance of being sold. What happens is that some of these agents take any listing they can get their hands on and may even promise you they would get it sold. In fact, your Lakeland FL home will stay on the market because the agent failed to provide you with comparable market analysis. Other sellers do their own market research and end up choosing the wrong price against the advice of their Realtor®.

I hope you found this post useful! If you need help finding or selling your Lakeland, Florida home, please contact Petra Norris - REALTOR(R) at 863-619-6918. If you’re new to Lakeland, I’d especially like to extend a warm welcome. I value my clients and provide them with honest, reliable service. Allow me to introduce you to the Lakeland FL real estate landscape and all it has to offer.

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Michael Setunsky

Woodbridge, VA

Your Commercial Real Estate Link to Northern VA

Petra, hopefully sellers will get serious about pricing if they want to sell their homes. Good information.

May 14, 2011 01:47 AM

Cheryl Ritchie

RE/MAX Leading Edge www.GoldenResults.com - Huntingtown, MD

Southern Maryland 301-980-7566

I love the list. You hear those items in every market and in every market they have the same no results ramifications.

May 14, 2011 03:26 AM

Greg J. Gardner

Writer and Author - Black Friday - Banner Elk, NC

Writer and Author, RE Investor

If only the sellers would listen, more often. I just tried to buy an investment house. It was beautiful, 3200sf, brick, 4br, 3ba, in ground pool, nice yard and in great condition. The seller contacted me from a "We Buy Houses Sign" and wanted $280K. It might sound like a deal except it's surrounded by 1500sf homes in pour condition. The house is worth $150, at best and the seller cursed me for trying to explain why.

Greg J. Gardner

May 14, 2011 05:14 AM

Katerina Gasset

The Gasset Group & Get It Done For Me Virtual Services - Provo, UT

Amplify Your Real Estate & Life Dreams!

Petra- very good breakdown of your market for Lakeland Fl homes for sale.

May 14, 2011 05:57 AM

Broker Nick

South Florida Real Estate & Development, Inc. - Coconut Creek, FL

Broker Nick Relocation Broker Service

Great information for sellers who want the highest and best price right away - not remaining stale on the market helps a great deal.

May 14, 2011 06:01 AM

Tammie White, Broker

Franklin Homes Realty LLC - Franklin, TN

Franklin TN Homes for Sale

Petra you did an excellent job explaining why it is so important to properly price your home. Especially in a market with lots of short sales and foreclosures.

May 14, 2011 06:33 AM

Leslie Ebersole

Swanepoel T3 Group - Saint Charles, IL

I help brokers build businesses they love.

Good approach for any market, and an especially good local post for Lakeland FL.

Congrats on feature.

May 14, 2011 07:43 AM

Petra Norris

Lakeland Real Estate Group, Inc. - Lakeland, FL

Realtor, Lakeland FL Homes for Sale

Leslie - thank you :) - I always to do market reports and it really is an eye opener for buyers and sellers alike

Tammie - We have quite a bit of distressed homes here in Lakeland FL

Nichols - when sellers listen it is so much smoother, and 9 out of 10 times the home sells a lot faster

Katerina - I've learned a lot :)

Greg - If there is no meeting of the minds than I would just move on; I can't afford time to waste when a seller is not cooperating.

Cheryl - Don't we hear that a lot

Michael - if they are not serious and demand a higher price, I simply say, "thank you for the opportunity but I have to decline listing your home". I wish them the best.

May 14, 2011 09:24 AM

Anonymous

debi

Am I missing somthing ? you didnt tell us crap i clicked on this sight to get an idea of what to list my house for here in lakeland and all im reading is sellers should not over price ,well yeah?

May 14, 2011 02:28 PM

Sarasota & Manatee Counties FL

SaraMana Properties - QuickFreeMLS.com - Bradenton, FL

QuickFreeMLS.com - Listings In Paradise

I like your blog post and I appreciate you sharing it with us!

May 14, 2011 06:53 PM

Petra Norris

Lakeland Real Estate Group, Inc. - Lakeland, FL

Realtor, Lakeland FL Homes for Sale

Debi - I really think your are missing my point, I was trying to convey here. Believe me there are many overpriced homes here and sellers still don't get it. You see, each community/neighborhood in Lakeland is different and so are the homes depending on the condition, location and upgrades.

My article is to provide guidance to you, the consumer who are thinking about selling their home not to overprice their home and the reasons why they shouldn't.

I have done a great amount of market reports for Lakeland and all of Polk County and even some community specific like Sandpiper and Carillon Lakes. In order for you to get an idea of what your home's market value is to interview local real estate agents and discuss your options, marketing, and pricing.

I hope I have answered you questions to your satisfaction. I would be happy to discuss your options in detail. Please call 863-619-6918 or email me at petra@petranorris.com if you have additional questions.

May 15, 2011 04:31 AM

Todd Clark - Retired

eXp Realty LLC - Tigard, OR

Principle Broker Oregon

I just had this conversation with a seller who hasn't bought or sold a property since the 1950s and she was amazed at what information was out their for buyers now and how they found homes. Once she say that in less than a minute she could see all the homes that were for sale within a 1/2 mile of her home and everyone would have been priced less. I then asked her, so if you were a buyer, which three would you go see if your home was the most expensive? We are listing early this week at the right price!

May 15, 2011 11:15 AM

Petra Norris

Lakeland Real Estate Group, Inc. - Lakeland, FL

Realtor, Lakeland FL Homes for Sale

Todd - I was thinking about this post all weekend, especially the comment from the consumer. You just inspired me to write a follow up.

Congratulations on your upcoming listing and good luck :)

May 16, 2011 06:06 AM

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