Tell them everything you can to show them you are the expert.

Real Estate Agent with Mosman Neutral Bay Realty, Sydney Australia License #1398412

I find the more I know about a home, the better I can represent it. So when it comes to Open Homes I like to display as much information as possible to let buyers explore and read the information that interests them, the most. So what do I display? For starters, I have a personal bio and introduction, so buyers know more about me. Then I have a sheet with several relevant recent sales that helps support my asking price. I also have a page about what the owner has written about the home, why they have loved living in the home. Next to that, 10 Things we love about our home. Then a paragraph about why the owners are selling. Then a Fact Sheet with relevant details about the home and land and location. Of course, I will also have extra copies of the home brochure with a color floor plan on the reverse. I also offer a rental appraisal letter from our leasing manager and a compliance document relating to privacy and finally in the case of this home, a copy of the local bus and ferry timetables so people can plan their travels, should they wish to buy the home. I have found the more information I offer, the more buyers love it and tell me how they wish every agent provided the same type of information. In a nutshell, it makes me stand out in a crowded market as an agent that understands the home and buyers needs. It costs next to nothing to do this, all pages are laminated so they last through a four week campaign and this tells buyers that they are not to be taken home. Worth a try?


My display information for Open HomesDining room table information display

Posted by

Geoff Grist

Mosman Neutral Bay Realty, Sydney Australia

Comments (2)

Steven Wright
Home Real Estate - Aurora, CO
CRS - Home Real Estate - 720-989-5283

Wow, you are very thorough.

May 13, 2011 08:14 PM
Dan Edward Phillips
Dan Edward Phillips, Humboldt and Del Norte Counties, CA - Eureka, CA
Humboldt and Del Norte Counties, CA

Good morning Geoff, an excellent plan.  Good information attracts good buyers. 

May 13, 2011 08:17 PM