I know that many of our fellow agents are fighting the advances in technology and how it affects our business tooth and nail. I believe that thier greatest fear is that these developments will depersonalize what we do. This couldn't be farther from reality.
Technology, whether in the form of blogging, personal web pages, a PDA, a laptop, or simply owning a mobil phone is not only here to stay but will continue to evolve and we, Realtors, must evolve with it or risk becoming extinct. Let's face it, statisitcs have shown that the majority of buyers are looking on the WEB first, thus our sellers will demand a WEB presence. When a buyer sees the home they want (when I say see it better be from multiple pictures at the least) they will also want to contact us immediately to have thier questions answered right then if not sooner, so we better be connected! We can no longer justify our commissions to our sellers simply by putting a sign in the yard and a tiny 3 line black & white picture in Sunday's Home section. We need to be tech savy or at the very least have access to the current marketing techniques used. The old adage definitly applies here that if you don't your competition will.....and soon they won't have you for competition!
But enough of my ranting...Let's all keep our brains active and move forward into this new frontier of high tech Real Estate and be successful!
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