Can Dual Agency Realtors Be Completely Ethical?
Let me be clear, I’m not taking the stance that they can’t…but I am curious to hear what you as agents think. The question was posed on a video blog this morning from the boys at TBWS and I thought it brought to light a few questions and some points that make it difficult for an agent to be on both sides.
My concern is more about perception than reality. What happens when a buyer feels like you have the sellers interest at heart more so than theirs, or vice versa? I’m sure it’s happened and it doesn’t matter if it’s true or not, it matters what the client feels.
Dual Agency seems like a great idea(spoken like a true outsider, I’m sure)on the surface. You control the transaction, there’s no second agent to go through and negotiate with, the referral opportunities are double, and lets face it..more money, right?! But for those of you that have done it…is it a double edge sword?
I’d love to hear your comments and experiences on this!
Can Dual Agency Realtors Be Completely Ethical?
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