5 Tips to Writing a Great Blog Post

Reblogger Kathy Streib
Home Stager with Room Service Home Staging


You know how I'm always saying "don't forget the" people on the left", well look who I found today.  Rebekah Radice of Benchmark Mortgage in Colorado Springs, wrote an excellent post offering "5 tips to Writing a Great Blog Post"... not bad for advice. 

I especially like what she said about taking a stand.  We're all so careful about what we say, careful not to offend anyone... careful we'll receive a negative comment that we sometimes  forget to say exactly what we mean.

If you need to jump start your blogging head on over.


Original content by Rebekah Radice

5 Tips to Writing a Great Blog Post

Whether you're fighting writers block or just want to spruce up your blog content, some days can be tougher than others to create a great blog post.

As a matter of fact, as I did my research for this article I found that most writers abandon their blog within 2-3 months.  Know what the number one reason is?  A loss of interest:  both on your part and that of your readers.  So how can you stay committed to writing creative, high quality content that keeps your readers engaged and hungry for more?

Do Your Homework

You wouldn't start hiking a 14,000 foot mountain without researching and preparing any more than you should write an article without knowing the facts.  So before throwing that post out there, spend time investigating your topic.

  • Google It! - Google has loads of tools for bloggers from your basic Google search to the Google Keyword Toolbox - a treasure trove of gadgets that will speak to your blogger soul! 
  • Research keywords - Keyword research is incredibly important to the search engine optimization of your site.  With keyword research you determine what your clients are searching for and what terms will receive the most Google juice.   There are many options for keyword research, the most popular being Google's Keyword Tool. 
  • Link It - If you're talking about technical or industry terms that some may not know, make sure you link out for further information and if possible, even provide charts to support your findings.

No one wants to retract information because of a lack of preparation!

Know Your Niche

Are you writing for you or writing to provide well thought out and fact supported tips and advice for your clients?  Clients of course!  Understanding and knowing what your target audience is interested in comes down to:

  • Defining who they are
  • Determining what your blog is about

Next step is to ask yourself:

  • Have I identified what my niche is and whether there's a market for it?
  • Have I researched my competition?  Do I know what they are doing well and what I could do better?

Take a Stand

There's nothing more frustrating (or boring) than reading a blog with a "middle of the road" stance.  Get passionate about what you write and be willing to take the opposing side.  Are you writing about a hot topic but fear you'll be crucified due to your position?  Well get over it!  Readers gravitate towards blogs that have a voice and a tone.  How can your blog have either if you never spell out who you are and what you believe in?

Be Authentic

This has a lot do with numbers 3 & If you're being honest with your readers about who you are, it's very easy to take a stand about what you believe.  Authenticity goes a long way to building loyalty and if people (ie clients) don't feel a connection to you, then they're not buyin' what you're sellin'!

Have Fun

There's no use blogging if you're not enjoying it!  Enjoy what you write about and get to know your readers.  Engagement and feedback will add fuel to your creative fire and keep you focused and excited about your blog! 


5 Tips to Writing a Great Blog Post  was written by Rebekah Radice.




Rebekah's Mortgage Grapevine (unashamed plug) provides insight, education and musings on anything from mortgage lending and real estate, to social media, marketing and all things relevant to your everday success! If you want to learn lots of cool things, have your thoughts provoked, AND be entertained, be sure to hit the SUBSCRIBE button to the right! 

Rebekah Radice | Mortgage Loan Originator

T: 719.387.1368 | Email: rebekah@rebekahradice.com | Website: http://rebekahradice.com |CO & NMLS Licensee: LMB100010938 & 288596 | Benchmark Mortgage dba Ark-La-Tek Financial Services, LLC | 12 E. Kiowa |Colorado Springs, CO 80903

FREE Marketing, Sales & Success Strategies for Colorado Real Estate Agents:

Free Help for Colorado Real Estate Agents

Find Me on the Web!

Rebekah Radice FacebookRebekah Radice LinkedinRebekah Radice TwitterRebekah Radice Mortgage Blog


Other Recent Articles from Rebekah's Mortgage Grapevine:

Working Harder Doesn't Make You Smarter

My Caffeine Confession

The Naked Truth | Facing Your Blogging Fears

How to Buy Your Colorado Home with a VA Loan

How to Add Social Media Buttons to Your Active Rain Signature

6 Ways to Drive Traffic to Your Website or Blog



This entry hasn't been re-blogged:

Re-Blogged By Re-Blogged At
ActiveRain Community
Addicted to Active Rain
WeBlog Anything (almost)!
addicted to activerain
activerain and blogging

Spam prevention
Show All Comments
Mimi Foster
Voted Colorado Springs Best Realtor

This was a great post, Kathy.  Rebekah has so many good ideas and always gives me useful information to help me do my job better.  Thanks for reblogging this!

May 24, 2011 09:41 AM #1
Judy Klem
Transition Stage LLC - Shelton, CT
Home Staging, Senior Move Management, Fairfield/New Haven counties

Hi Kathy - Thanks for this re-blog. I would have missed it otherwise.

May 24, 2011 09:46 AM #2
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Mimi- I was not familiar with Rebekah so I'm glad I found her post!

Judy- Hey what are friends and reblogging for!

May 24, 2011 10:06 AM #3
Nick T Pappas
Assoc. Broker/Broker ABR, CRS, SFR, e-Pro, @Homes Realty Group, @HomesBirmingham & Providence Property Mgmnt, LLC Hun... - Huntsville, AL
Madison & Huntsville Alabama Real Estate Resource

Kathy, great post to re-blog.  I like to go back and read reminders like this about what you need to do to write good posts.  

May 24, 2011 11:33 AM #4
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Nick- I do too... it reminds me of things I might be missing... and you never know, sometimes you learn something new.

May 24, 2011 12:57 PM #5
Shar Sitter
Rooms With Style - Minneapolis, MN
Home Staging and Redesign Minneapolis/ St. Paul, M

Those are great tips Kathy. I haven't had time for the people on the left lately!!

May 24, 2011 03:08 PM #6
Gary L. Waters Broker Associate, Bucci Realty
Bucci Realty, Inc. - Melbourne, FL
Fifteen Years Experience in Brevard County

Excellent re-blog. I missed this one earlier. I have an ongoing battle with the "take a stand" point. I try to stay away from hot button issues - not sure if good or bad.

May 25, 2011 12:53 AM #7
Patricia Feager, MBA, CRS, GRI,MRP
Selling Homes Changing Lives


This is excellent advice! I didn't know there was a guide and I've just been winging it! Thankfully, some people have had mercy on me and I have been lucky enough to get some beautiful comments and the friendship is amazing.

Thank you for this post. I am clicking suggest so that others can benefit. It's a keeper for me!


May 25, 2011 12:31 PM #8
Show All Comments

What's the reason you're reporting this blog entry?

Are you sure you want to report this blog entry as spam?


Kathy Streib

Home Stager - Palm Beach County,FL -561-914-6224
Have a question about Home Staging?
Spam prevention

Additional Information