Get $mart with your advertising!

Real Estate Agent with RE/MAX Unlimited

Advertising in this market is more important than ever! Despite the economy, businesses need to continue to advertise and remind the community that they are still in business.  Competition is stiff and finding the right mix of media is not only smart, but essential.  I learned a wise saying from my friend Kathy Harper, "Advertising is not an expense, it's an investment!"

Kathy is the president and editor of $mart $pending Magazine.  She, more than anyone, knows the value of advertising, the impact of business branding, the importance of budgeting and spending money wisely. $mart $pending Magazine highlights local businesses and features a local non-profit on the cover each month.

Although it is not a traditional real estate media, I like advertising with a company who is affordable and who invests locally in both our neighbors and those who serve the community. Perhaps there is a similar source of advertising in your market?

Check out $mart $pending Magazine at or give Kathy a call at 904.662.6824.  


Posted by

Jen and Bob Edwards
Voted 2007, 2008, 2009 & 2010 by Jacksonville Homebuyer Magazine as a FIVE STAR "Best In Client Satisfaction Real Estate Agent (SM)"

RE/MAX Unlimited
100 Corridor Road, Suite 101
Ponte Vedra Beach, Florida 32082
(c) 904.477.0714
(o) 904.280.1115
(f) 904.280.1910
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Comments (6)

Katerina Gasset
Get It Done For Me Virtual Services - Wellington, FL
Get It Done For Me Virtual Services

Great article you have here Jennifer. Thank you for sharing and stay the most commended Real Estate Agent in Ponte Vedra Beach, FL. Thumbs up!

Apr 08, 2013 12:44 AM
Erika Rogers
Red Rock Real Estate ~ Southern Utah's Largest Independent Brokerage - Saint George, UT
St George Utah Real Estate & Relocation Specialist

Hi Jennifer, liked this post that provides insight in getting smart with advertising. Thank you and keep them coming.

Apr 09, 2013 12:42 AM
Petra Norris
Lakeland Real Estate Group, Inc. - Lakeland, FL
Realtor, Lakeland FL Homes for Sale
Hello Jennifer, I agree that advertising in this market is more important than ever! Without it, we won't be able to fully represent our respective markets to the buying public. Thank you for the sharing.
Apr 12, 2013 07:16 PM
Melissa Muse Wiggans
Real Estate Muses - San Antonio, TX
CRS, GRI, ABR - Real Estate Muses
Great insight on how to properly utilize advertising as a form of communication to the buying public. All the best Jennifer.
Apr 12, 2013 07:27 PM
Waynette Hoover Araj
Keller Williams Realty - Asheboro, NC
Connecting your Dreams with the Right Real Estate
This is very true "Competition is stiff and finding the right mix of media is not only smart, but essential."  Great stuff!
Apr 15, 2013 11:21 PM
Pat and Ed Okenica
DRAKE REALTY Lake Oconee Ga - Greensboro, GA
Lake Oconee Ga Real Estate
Hi Jennifer, informative blog you got here. The $mart $pending Magazine website is very helpful and is not a traditional real estate media like we have back in the days.  Thank you for sharing.
Apr 20, 2013 12:18 AM