Advertising in this market is more important than ever! Despite the economy, businesses need to continue to advertise and remind the community that they are still in business. Competition is stiff and finding the right mix of media is not only smart, but essential. I learned a wise saying from my friend Kathy Harper, "Advertising is not an expense, it's an investment!"
Kathy is the president and editor of $mart $pending Magazine. She, more than anyone, knows the value of advertising, the impact of business branding, the importance of budgeting and spending money wisely. $mart $pending Magazine highlights local businesses and features a local non-profit on the cover each month.
Although it is not a traditional real estate media, I like advertising with a company who is affordable and who invests locally in both our neighbors and those who serve the community. Perhaps there is a similar source of advertising in your market?
Check out $mart $pending Magazine at www.smartspendingmagazine.com or give Kathy a call at 904.662.6824.