QR Codes Hit My Target in the La Quinta Cove

Real Estate Agent with California Lifestyle Realty DRE# 1780607

Your QR Code Kodak Challenge plus the last Collage Challenge have come together to inspire me to create a marketing piece directed toward the La Quinta Cove neighborhood!  It is a HOT, HOT, HOT area here in La Quinta right now-- and I have several buyers looking for their perfect home here.

I have been taking pictures of front doors and gates in the neighborhood-- because they are so interesting, quirky, and beautiful! They showcase the eclectic architecture and the colorful,  playful and unique styles that you can find in the La Quinta Cove!

This is a postcard marketing piece to be mailed out to homes in the La Quinta Cove.  I have featured some of the fun and beautiful doorways in the cove and then have added my target relevant QR codes. 

The blue code directs my prospects to my 365 Things to do in Palm Springs facebook page.  The purple code directs prospects to my company website page with listings available in the La Quinta cove.  The green code directs prospects to the city of La Quinta home page.  The orange code directs them to my lifestyle/real estate site, LivetheDesertLife.com,  the red code takes them to my homepage bio info, and the black is a call to action-- Call Kathy Schowe!

Of course, I'm sure you have all been using your scanners and can see exactly what the codes have to say! Although this piece took some time to put together, I learned many new tricks for using both collages and QR codes and will be ready to implement them both in future marketing projects!

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Kathy Schowe   760.333.8886  California Lifestyle Realty  California Lifestyle Realty  SchoweProperties.com                                               




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Kim Inman
Mountains to Lakes Real Estate, Inc. - Harriman, TN
CRS, Broker/Owner

Kathy...what a cool postcard. I loved the idea of the front doors that you posted several weeks ago but adding the QR Codes is a great idea. Please keep us posted about the feedback you get from your cards!

Jun 14, 2011 04:12 PM #1
Linda Graves Arnold
Coldwell Banker Gundaker-St. Louis, MO - Chesterfield, MO
St. Louis Real Estate Pro - 314-422-2762 - Referr
Hi Kathy, great idea and very good looking piece! We wish you much success with it.
Jun 14, 2011 05:00 PM #2
Kathy Schowe
California Lifestyle Realty - La Quinta, CA
La Quinta, California 760-333-8886

I'm really excited about this new technology... and this fun contest!  Kathy

Jun 14, 2011 05:02 PM #3
Barbara Hensley
RE/MAX Properties - Rockwall, TX
Homes for Sale in Rockwall County, Texas

Kathy, I too had loved the pictures you did of the front doors, how clever!  Great marketing piece using the doors and QR codes together. 

Jun 14, 2011 05:35 PM #4
Jane Peters
Home Jane Realty - Los Angeles, CA
Los Angeles real estate concierge services

You are a true wizard with these collages, Kathy.  This is a great marketing piece.

Jun 14, 2011 05:55 PM #5
Sandy Acevedo
951-290-8588 - Chino Hills, CA
RE/MAX Masters, Inland Empire Homes for Sale

You have created a nice marketing piece that is attractive as well. I hope you get a good response. Let us know.

Jun 15, 2011 04:01 AM #6
Craig Rutman
Helping people in transition - Cary, NC
Raleigh, Cary, Apex area Realtor

I like it! Color coded QR codes. What a unique idea you've come up with Kathy.

Jun 15, 2011 04:52 AM #7
Kathy Schowe
California Lifestyle Realty - La Quinta, CA
La Quinta, California 760-333-8886

Thanks for all of your comments-- I will let you know if it produces results!  Kathy

Jun 15, 2011 05:47 AM #8
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Excellent use of QR codes in your print marketing Kathy.

Jun 15, 2011 06:50 AM #9
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Kathy Schowe

La Quinta, California 760-333-8886
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