How do you talk to your buyers about national news that does not apply to your market?

How do you talk to your buyers about national news that does not apply to your market?

I cringe every morning when I read news like this article that was published last week.  I have buyers, just like you do, that read everything about real estate they can get their hands on and headlines like this one "U.S. home sales hit 6-month low, prices decline" * make it hard to explain that the condo they saw go on the market last week has already sold and with multiple offers.  

But the new said......  

I am so amazed at how much information gets published about real estate at a national level and how useless that information is in helping a buyer understand their local real estate market.  I don't think there is anything else you can purchase that is as local as real estate is.  It is so dependent on location.  Plus things like the other buyers who are looking at the same time you are and the inventory of homes available at the time you are looking.  

Real Estate is a real time local market transaction that gets talked about in the news at a national historical level.   Does that make any sense at all?

On one hand it drives me nuts and other the other hand, it is an opportunity for me to educate my buyers (and sellers) about the market they are in RIGHT now.

*-http://www.reuters.com/article/2011/06/21/us-usa-economy idUSTRE75K3E820110621?feedType=RSS&feedName=topNews