Many agents get leads in various ways. From a call by driving by and seeing a sign, a web site, an ad, a flyer, or referral from a friend. However most agents have trouble securing those leads and making them prospects. Of course you will never keep all your leads, but tracking them and keeping in touch will help. Do you have a contact management system? If not you should. It is really important to capture as much contact information as possible and then enter these leads into a contact management system. This way you can track a person, and keep in touch with them. Develop a client care plan, from sending cards, to informative emails, a call to check in. Whatever you do just make contact. Keeping you in their minds is important, especially for those who may just be starting to look, but that are a long way from buying. Sending holilday cards or anything personal is a good way to stay in touch. With so many options for agents, you really must promote your self consistantly. Maybe you would like to set up a contact plan that will help keep your leads, or you need training on contact management software, or maybe you just need someone to help keep up with the leads. For more information or if you need help contact me and I will help you capture the leads and keep them.
ERA Hemlock Sales Agency - Lords Valley, PA
ABR, CRS, e-Pro, SRES
Its always about follow through. I have an assistant that does nothing but keep up with Internet stuff and buyers. Otherwise, people fall through the cracks and next thing you know they buy through someone else. Its the same principle with contractors where I live. I was in yellow page advertising here (Poconos, N.E. PA). If you can at least call back in a timely fashion......you will win
Oct 15, 2007 12:30 AM
RE/MAX Realty Assoc., Inc. - Camp Hill, PA
Megan,
I just began the Brian Buffini, 100 Days to Greatness Program. You may know it emphasises building your client base from referrals using friends, relatives, past clients; ("A" list people), and staying in constant contact with them.
As mentioned, I just started but am a believer.
NoShotScott
Oct 15, 2007 12:42 AM
Tarbell, Realtors - Yorba Linda, CA
Yorba Linda Real Estate
Agree 100%. Gary Keller's book "Millionaire Real Estate Agent" has a system of 8x8 and 33 touch for contacting your SOI.
Oct 15, 2007 01:08 AM
Anonymous
With an automaticleads.com call capture system, you are also given access to a web interface integrated with contact management. So in other words when someone calls in on your listing you will be sent their information via, text, email or fax, and the callers info will also be automatically stored into your web interface. It will list the call time, the callers name(if listed) and the number they called from. You can keep comments on all of your contacts from start to finish and never lose a single lead again. I offer to waive your activation fee of $297 and give you a free month of service when you sign up. This way you can try out the service before making any purchasing decisions. Call 800-365-9700 ext. 247 or email idiaz@automaticleads if you would like more information.
Oct 18, 2007 06:50 AM
#4
Rainer
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Megan Anderson
Digital Marketing | Founder | Strategist
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