"Nothing Happens By Accident....If You Want It Plan For It"......FDR

Managing Real Estate Broker with RE/MAX Executive Realty 104763


Returning to work after a long weekend and a major holiday is sometimes a difficult task.  Once a routine is interrupted, it’s often difficult to establish that same schedule and blend back into the fold. 

There was activity at our listings over the long weekend, and the penthouse condo is pending with a September closing.  Yes, we are now working on our September transactions.  July has 18 closing for the team and August has 10 closings at this time.  We will need to add a few to August and continue to work on September and October. 

This is the benefit of having new construction.  The resale properties close within 30 to 45 days and the new construction will start to fill the fall months with 90 to 120 day closings.  Do you work on filling in the gaps during the year with resale properties?  Solely selling new construction leaves voids during the year.  One needs to fill those voids with resale properties. 

Do you plan for your inventory?  Do you market for a certain minimal number of resale properties?  Do you have new construction to secure a spot on your closing chart for future months?  It’s always a secure feeling to know that there are closings in the distant future. 

Stress is seeing a blank month.  Plan your inventory.  Think about your next subdivision.  You must continually market for resale properties that will replace the newly pending sales.  Proper marketing requires a game plan.  Proper execution of that marketing plan will prevent those months that are void of transactions. 

Posted by


Barbara Todaro, sales manager of RE/MAX Executive Realty 

Marketing Agent for The Todaro Team

308 W. Central St...suite E

Franklin, MA 02038



Exclusive Marketing Agent for The Todaro Team


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  1. Gary Berset 07/06/2011 12:07 PM
Real Estate Sales and Marketing
Massachusetts Norfolk County Franklin Top Listing Real Estate Office Re/max Executive Realty
RE/MAX Active Rain Bloggers
Posts to Localism
POSITIVE ATTITUDE for the Weary Soul
Tuesday's Treasures
planning your real estate business

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Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
"Franklin MA Homes"

Donna....that's a great plan....add some new homes to your inventory and you'll not have any voids.....

Jul 05, 2011 05:32 AM #33
Phil Hillerman
Crye-Leike Realtors® - Rogers, AR
Crye-Leike Realtors®

Seems to me you are always directed. Your team is doing great!  This gives me one more goal to achieve!  Have a great week!!

Jul 05, 2011 12:02 PM #34
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
"Franklin MA Homes"

Phil....thanks....having a plan is very important.....

Jul 05, 2011 12:10 PM #35
Mel Ahrens, MBA, Kelly Right Real Estate
Kelly Right Real Estate - Hood River, OR
Customized Choices for your Real Estate Needs

Super idea to "budget" closings through the seasons. I envy how incredibly organized and sensible you are. Keep up the great work.


Jul 05, 2011 02:18 PM #36
Eileen Hsu
Douglas Elliman Real Estate - Manhattan, NY

I had no problem getting back to work today, the people that I was calling and emailing seemed to have more difficulty getting back into the swing of things.

Jul 05, 2011 02:41 PM #37
Barbara Altieri
RealtyQuest/Kinard Realty Group, Fairfield and New Haven County CT Real Estate - Shelton, CT
REALTOR-Fairfield County CT Homes/Condos For Sale

Barbara -- If you don't have a plan and stick to it, that pipeline can run dry very quickly. I didn't have a problem getting back to work today. I worked right through the weekend, including the 4th.  Took a 6-hr party break yesterday, but worked before and after.  That wasn't in my 'plan' though. lol!

Jul 05, 2011 03:38 PM #38
Kerissa Payne
The Kerissa Payne Team at eXp Realty - Tyler, TX

Great Post Barbara!  Yes, today has been a Monday!  I too am working new construction!  Good plans = Great returns!

Jul 05, 2011 05:08 PM #39
Katerina Gasset
Get It Done For Me Virtual Services - Wellington, FL
Get It Done For Me Virtual Services

Barbara- and plan he did ( FDR) :) I just could help it, it was there:) 

Jul 05, 2011 05:15 PM #40
Christine Donovan
Donovan Blatt Realty - Costa Mesa, CA
Broker/Attorney 714-319-9751 DRE01267479 - Costa M

Barbara - Months that are void of transactions are stressful and best avoided.  Proper planning makes a difference.

Jul 05, 2011 05:30 PM #41
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

And I know Barbara, you have planned EVERYTHING, including your marketing plans - on Internet using ActiveRain, Trulia and Zillow.

Yes, planning is everything or else the income will form a sine curve...

Jul 05, 2011 05:37 PM #42
Evelyn Kennedy
Alain Pinel Realtors - Alameda, CA
Alameda, Real Estate, Alameda, CA


I have to remember this FDR quote and make it part of my DNA.  Thanks for your post.

Jul 05, 2011 05:48 PM #43
Matt Brady
Skyline Home Loans - Del Mar, CA
Lending With Competence And Character

I solved the problem of the long weekend by working, that way I do not have to get caught up.

Jul 05, 2011 06:26 PM #44
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
"Franklin MA Homes"

Gretchen....it's part of my plan....

Eileen....most had a difficult time for some reason....

Barbara....wow....that's great....

Kerissa....that's good that you have new construction in your inventory...

Katerina....and he knew how to do it....

Christine....void is not a word I use....

Praful....I plan everything....

Evelyn....it's a quote worth learning....

Matt.....need some R&R though to clear your mind.....even I do that and I focus on marketing....

Jul 05, 2011 09:46 PM #45
Cheryl Ritchie
RE/MAX Leading Edge www.GoldenResults.com - Huntingtown, MD
Southern Maryland 301-980-7566
I like the clip art you selected for your Balance Post. Where did you get it?
Jul 06, 2011 12:42 AM #46
Joshua Zargari
MJ Decorators Workshop LI staging and home decorating - Lynbrook, NY
MJ Decorators Workshop

Good morning Barbara.

Jul 06, 2011 12:51 AM #47
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
"Franklin MA Homes"

Cheryl....microsoft publisher....

Joshua....good morning...it's going to be a hot one today...

Jul 06, 2011 12:59 AM #48
Stephanie Arnett
RE/MAX Partners~ Starkville, MS - Starkville, MS
SRS, IMSD, Broker Associate, REALTOR

I have such a hard time transitioning back!!  Thanks for the wake-up call :)

Jul 06, 2011 04:34 AM #49
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
"Franklin MA Homes"

Hi Stephanie.....thanks for reading my post....it is somewhat of a wake up call for many....

Jul 06, 2011 04:54 AM #50
Tamara Inzunza
RE/MAX Executives - Alexandria, VA
Close-In Alexandria and Arlington Living

I couldn't have said it better myself Barbara.  This is the first week of the second half of the year.  I'm focusing on finishing strong!

Jul 07, 2011 01:10 AM #51
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
"Franklin MA Homes"

Tamara....my money's on you to do that.....

Jul 07, 2011 01:36 AM #52
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