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An Unexpected Referral Source

By
Real Estate Agent with Coldwell Banker

Today was a prime example of why you have to remain consistent in your approach and true to your systems in the real estate business. 

Today I received an unexpected phone call and a hot lead from someone I used to work with and put into my database two months ago.  In the interim, she has corresponded with a buyer client of mine and a mutual friend to us both.  With the reticular activator on high alert, the buyer client mentioned my name and how much she valued the work I am doing for her.  In turn, the referral source, a former realtor, needed to connect with someone to refer a former client who is looking to sell her house and buy another.  Last night, I received an email from the former agent and we have forged a referral relationship.  I now have a new seller client, who is also a buyer client, at the same time. 

Buffini is right on about keeping in touch with people.  Because I kept in touch with this woman every thirty days AND primed the pump with my buyer client throughout the contractual period of our transaction, my name got kicked around and a business opportunity has presented itself. 

It definitely pays to stay true to your systems and keep in touch with people on a regular basis!

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Christine Koch
eXp Realty - San Antonio, TX
Realtor - eXp Realty San Antonio TX

Great job John!  Staying in touch can be an extremely valuable tool in this competative market.

Jul 05, 2011 07:46 AM