What Makes A Trustworthy Brand?

By
Real Estate Agent with Fill-In-The-Blanks PDF Flyer Templates www.TurnKeyFlyers.com

What does a ‘Brand’ really mean? It means ‘trust. Nordstroms, In And Out Burgers, Chapman University, and the Girls Scouts top the list of the most trustworthy brands in Orange County by OC Metro Magazine issue . What goes into building a trustworthy brand and how can we apply it to our real estate business? Here are a 5 key factors in trust building:

  • Your Bond
  • Attitude
  • Sincerity
  • Confidentiality
  • Consistency

Your Bond — There was once a time where a man’s word was his bond. Your clients entrust in you to deliver what you promise.

Attitude — Good people do business with good people. A positive–take charge attitude is #1 thing your prospects and clients notice first.

Sincerity — Your clients can spot a fake a mile away. Being genuine and sincere about your clients feeling, thoughts, concerns, and actions is paramount when building solid relationships.

Confidentiality — Can you really trust a ‘big mouth’? Exercising confidentiality is very important to your clients.

Consistency — No one like uncertainty; it makes us feel uneasy. Being consistent with your service and delivery is extremely important. Consistency is one of the key factors why In-and-Out burger is so successful; you know you’re getting a great hamburger each and every time.

 

Building your brand is more than just fancy logos, catchy slogans, and advertising; it’s about building a foundation of trust.

close

This entry hasn't been re-blogged:

Re-Blogged By Re-Blogged At
Topic:
ActiveRain Community
Location:
California Los Angeles County
Groups:
Keller Williams 'Rainers
Rainmaking - Internet Marketing Strategies
Online Marketing Help Center
Marketing 101
Marketing and Technology Idea Exchange
Tags:
pdf
real estate flyers
flyer templates
real estate brochures
real estate flyer templates
real estate flyer template
brochure templates

Post a Comment
Spam prevention
Spam prevention
Show All Comments
Rainmaker
232,923
Vic Steele
Vic Steele, Broker CA BRE 01349863 - Anaheim Hills, CA
Broker/Consultant

I agree completely Reuben.  I am working hard to build a trustworthy brand for my friends and the people they care about.

Jul 20, 2011 09:32 AM #1
Post a Comment
Spam prevention
Show All Comments

What's the reason you're reporting this blog entry?

Are you sure you want to report this blog entry as spam?

Rainmaker
103,341

Reuben Fine

Ask me a question
*
*
*
*
Spam prevention

Additional Information