Stop Duplicate Titles!

Reblogger Pam Hills
Home Stager with Innovative Artistry

This was requested to be re-blogged for us to have better insight on our SEO...passing it forward for those that may not have seen it :)  Happy Monday!!

Original content by Nikesh Parekh

In our efforts to keep ActiveRain highly SEO friendly and to get our member blogs to the top of the search engines, we are working with a well-known SEO consultant here in Seattle.  As I had mentioned previously, Google is frequently running its user experience and content optimization algorithm called Panda.  Panda targets content farms and duplicate content and then ranks those site lower in the search results as Google believes that those sites have search spam.

Our consultant Susan found a number of interesting things within the 3 million pages of content indexed by the search engines.   

MANY of our members will publish blogs with the same titles week after week.  Examples include: Wordless Wednesday, Friday Funny, Market Update, etc.  I understand why our members do this, like a regular column in a newspaper, BUT this often confuses the search engines.  Even though the content of the blog post is different, since the title is the same AND used by many members of ActiveRain, the search engines could get confused and could label these posts as SPAM.

So, what to do?  Very simple: Add the date to the title of your blog post or add additional description.  Examples:

  • Wordless Wednesday July 20, 2011: Blue Ocean and Grey Skies
  • Market Update: Bellevue, WA July 20, 2011
  • Friday Funny - A Laughing Horse

A small amount of extra text will prevent a world of confusion AND protect the content and our domain authority at ActiveRain!

Please re-blog and share so we can get the word out. 

 

 

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Rainer
20,087
Natalie Vizir, Broker Associate Dana Point Laguna Niguel Homes For Sale
RE/MAX Signature Services - Dana Point, CA
Natalie Vizir

Awesome! Thanks for the re-post. We do a friday post on rates but always include the date....by accident ! But this will keep us on track!

Jul 24, 2011 05:49 PM #1
Rainer
102,314
Pam Hills
Innovative Artistry - Kendall, FL
ASP/IAHSP- Stager Miami, FL, Creative Minds Innovatively At Work

So glad it!  You never know who is going to catch it when you re-post as well :)  Have a wonderful week!!

Jul 24, 2011 06:01 PM #2
Rainer
42,155
John Woodward
Sarasota Real Estate Group - Sarasota, FL
Broker - Sarasota Real Estate

Thanks for the info :)

Jul 24, 2011 06:05 PM #5
Rainer
179,112
Rosalie Evans
Meritus Group Real Estate - Sioux Falls, SD
The Evans Group, Sioux Falls, SD Homes For Sale

I won't stop duplicate titles because I never started in the first place!haha Thanks for the information though. The twins are sure cuties too! 

Jul 24, 2011 06:08 PM #6
Rainer
102,314
Pam Hills
Innovative Artistry - Kendall, FL
ASP/IAHSP- Stager Miami, FL, Creative Minds Innovatively At Work

I wish there was a like button on here as well :) 

Thanks John & so nice to meet you as a neighbor just across the way! 

Jul 24, 2011 06:10 PM #7
Rainer
152,957
EMILIA B COOPER, REALTOR® SFR.NCHSE.AHWD
LAROSA REALTY - Orlando, FL
Short Sales, Foreclosure & Bank Owned Real Estate

Thank you Pam for sharing  with us!

Jul 24, 2011 07:36 PM #8
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Rainer
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Pam Hills

ASP/IAHSP- Stager Miami, FL, Creative Minds Innovatively At Work
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