I would advise this agent to run her business like a business.  If she is not sure how, I would suggest taking a few CE classes.  I would also suggest a few confidence boosters such as self help books, networking with other agents, blogging, joining a few professional groups, etc.  If she continues to lack confidence in herself, others will simply follow suit.  Finally, she needs to find her excitement again ... join a new company, set new standards and goals, invest in social networking, re-brand herself, etc.  Hopefully, something I have said will be of help to her.  Best of Luck!

I got over this hump years ago when I realized if I didn't help them, they could end up w/ someone unethical who didn't have their best interest at heart. It's not an easy industry,practically or mindsight-wise. It's why the failure rate is so high.

I would suggest that any agent, should take classes, attend motivational seminars and join local clubs or organizations.  Getting yourself out there, meeting people, and letting them know that you can be of help to them, is what makes this profession shine for most top producers.  You never count the money, you count the people that you can or have helped.  I have a Coach, which keeps me on track, working systems, belonging to a larger community and attending seminars, at least three times a year.  Makes all the difference in a good business model and a good personal life.

That's a sad story. 

I would ask that agent: "is there anything you could do to feel that you provide really valuable service for people?"  If the response is No, she's in the wrong business.  If she says Yes, I'd ask her what, and then help her organize a plan to learn how to do those things. 

For me, when I started I felt compelled to learn as much as possible so I attended GRI and CRS classes that were great.  I think I needed to do that for my own self-respect.

All good advice.  This agent will feel differently after she starts to invest in herself and her business.  You truly do get what you pay for. ABR and GRI were both accomplishments I'm really proud of and were the cornerstone to confidence in thisprofession for me.

I also was luck to get a hold of some Buffini cds and while I would never belong to his organization, the info on his cds is not new...motivational speakers rarely have new pearls of wisdom...but the message was palatable in that he doesn't hawk his wares. Once you have your confidence and motivation in your profession - the personal pursuits also fall into place.

If this woman agent isn't in a supportive agency, she'll need to find one before she loses herself!

Very sweet post. 

Anthony, thanks for sharing this post. I think she's in the right business, but needs to focus on what her clients want. She clearly shows that she cares about other people and the outcome of the transaction. I think that her own feelings are clouding her judgement and the result of her problem. I learned long ago what I might like or not like may be the exact opposite of what the client is thinking. I agree that one must strike a balance as you mentioned.