Staging Makes a Difference

Real Estate Agent with Fonville Morisey/Santrock Realty Group, Inc. 244213

I am often asked on Listing Appointments about the effectiveness of staging.  Do I believe in staging? Does it really make a difference in the eyes of potential buyers?  In the good old days when a seller put a sign in the yard and could attract multiple offers staging really wasn't a necessity.  However, in the most recent Triangle TARR report, the numbers were quite astonishing.  Sellers, in the current real estate market, have a 13% probability of selling their homes.....

Yes, that is right...13%.  Even though the Triangle is one of the healthiest markets in the country we still have an oversupply of homes.  When there is an oversupply of homes and a seller has a one in ten chance of selling their home a seller must do everything they can to stand out against the competition.  On many occassions I tell my clients that I'm not going to tell them what to do but show them what to do.  I bring clients with me to shop the competition so they can see what they need to do to get a house sold.  I also like to provide examples of before and after so that sellers can see what a difference it makes when cost effective improvements along with staging are combined.  The results are amazing. 

To that end,  I have worked closely the last few years with Triangle Staging and Design on staging.  There are very few staging companies in the area that provide consultations along with having a warehouse and truck to transport the staging materials.  The results are amazing.  I wanted to share with you a couple of successes I had recently with Michele and Honey and give them kudos for the difference they make with my listings. 

Having stellar business partners that make a difference are critical in today's real estate market.  I'm glad to be working with Michele and Honey! 

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Re-Blogged 1 time:

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  1. Michele Kurelich 08/03/2011 12:17 AM
Home Improvement
North Carolina Wake County Cary
fonville morisey listing agent
staging and listings

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Hella Mitschke Rothwell
(831) 626-4000 - Honolulu, HI
Hawaii & California Real Estate Broker

Tracy: Good staging makes such a big difference. If nothing else than for the photos to attract buyers to come look. It's hard when owners still live there, however.

Aug 02, 2011 09:48 AM #1
Li Read
Sea to Sky Premier Properties (Salt Spring) - Salt Spring Island, BC
Caring expertise...knowledge for you!

Well said...this is just one more item in the arsenal of sales techniques.  

Aug 02, 2011 10:25 AM #2
Honey Johnson

Tracy - What a nice surprise!  Thanks for writing about your success with staging and especially for mentioning us.  We really enjoy working with you and your clients and appreciate your energetic and professional approach to helping others.  Thank you!!

Aug 02, 2011 05:15 PM #3
Michele Kurelich
Triangle Home Staging & Design/Lasting Impressions - Raleigh, NC
Raleigh Home Staging and Design

Tracy,  Thank you for the honorable mention!  With only a 13% probability of selling, having you as an agent who takes the time educating your clients will only increase their chances.  It is always a pleasure to work with your clients, because they are on board with the concepts and idea of staging because of your approach.  After first getting to know you in "The Rain" back in 2006, it has been a pleasure to become one of your business partners and be part of your selling success. Thanks!

Aug 03, 2011 12:08 AM #4
Janet Jones
Just Your Style Interiors, LLC - Kihei, HI
Home Staging, Interior Redesign Kihei, Maui, Hawaii

Tracy--Thank you for promoting the benefits of staging in this market.  I also think it is wonderful that you have given Michele's company such a great recommendation.  

Aug 03, 2011 05:15 PM #5
Kevin Martini
DNJ / Gateway Mortgage - Raleigh, NC

Tracy - staging helps sells homes.  Martini


Aug 07, 2011 01:04 AM #6
Stanton Homes
Stanton Homes - New Home Builder - Raleigh, NC
Design/Build Custom Home Builder in North Carolina

Michele at Triangle Home Staging does an awesome job!   And she's so fun to work with too.

Oct 13, 2011 02:58 AM #7
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Tracy Santrock

Raleigh - Cary Realtor/Broker In Charge
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