Active Rain Settings & SEO Benefits - Very Powerful

Education & Training with Executive Director of Education at eXp Realty

Did you know that you are missing out on some SEO opportunities in your Active Rain Profile and Settings?   Yesterday, I did a post regarding  "How To Use Your "My Settings" Page"  I received many comments and quite a few questions.  The "My Settings" link in Active Rain clearly has some great value and benefits to you and your Blog.  There is one particular question that came up by Roswell Ga Real Estate - Nancy Rivera who runs about an area on the "My Settings" page.

She asked,"Brad - I have a question about #3, if you don't mind.  I used to have something in this box but when looking at my Blog, I never saw what was written there so I removed it and added it to #2 instead.  Is this something that I would see?  If so, where?  Or is this something that Google sees?  Thanks for your time."  MORE DETAILS>>>

What Nancy was referring to, is the "Blog Description Text" Box on your "My Settings" Link in Active Rain.  I did some research and found out that this box is used for SEO purposes.  It is also used in cases where Active Rain displays lists of blog entries, but they don't want to include and show all of the HTML tags and widgets that people have added to their Blogs.  (VERY SMART, these folks behind the scenes at AR.)  This may very well be one of the best and yet most under utilized tool (or section) here on Active Rain!  This is HUGE!!  


                                                      Active Rain and SEO

What you place in the "Blog Description Text" box is used in the "meta-description tag" on a page.  It is also used when viewing posts from multiple members of Active Rain in one place or location.  For example:, it gets utilized here.  There are probably many of you who didn't even know that this was available or existed...I admit, I didn't.  There are no buttons or links for access to this area of AR, you can only get here if you type in the URL. 

Here's a sample of what it looks like:

                                                      Active Rain Blog Searches

I researched hundreds of AR members tonight, and I was totally surprised at how many are not taking advantage of this.  (Like me, they probably just didn't know)  If you use the settings in Active Rain according to their purpose, then you are more likely to get more out of your efforts and Blogs here on Active Rain.  Half the battle is just knowing this information is available and how to use it.  Well, hopefully, half your battle was just won here today!  Search Engine Optimization (SEO) never hurts anyone, at least not in my experience.  Just be sure to always focus on your content.  This could be one of the more valuable and over-looked areas on Active Rain!!

Which (randomly selected) member is getting the most out of their Active Rain Settings using the "Blog Description Text" box for SEO?  


If you guessed Bill Cherry, then you're getting all this, and you are 100% right!  This simply means we all need to review and modify what we've typed into that little box!  I just updated and modified mine before submitting this post.

I humbly suggest that you take full advantage of these tools that Active Rain has to offer, especially when it comes to SEO, or what I'd like to refer to as (Search Engine Opportunity).  You can only get the most out of the things in life that you know about...So when it comes to Active Rain "Settings" and "SEO" Benefits... Now You Know!  :-)  

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Show All Comments
Mark Salmon, Epro
Pinnacle Real Estate Group of Lake Tahoe - South Lake Tahoe, CA

I will definitely throw the Bolens a 'virtual' hug. :)
We'll talk after the holidays, as I've got the same happenings going on.  Family, friends, and good times.  Happy Holidays and we'll talk with you soon.

Dec 22, 2008 06:50 AM #212
Brad Andersohn
Executive Director of Education at eXp Realty - Fairfield, CA
ActiveBrad - 707.646.1876

Thanks Mark - Looking forward to it.  :-)

Dec 22, 2008 09:05 AM #213
Kevin Kilpatrick
EXIT Realty Success, Salt Lake City, West Jordan, Utah - West Jordan, UT


I'm just really starting to understand a little bit about how to make this effective. I appreciate the detailed instructions and advice. I'm following it to the letter. If I totally mess it up, I have you to blame--just kidding! I know it will help me and my business. keep up the great work!


Dec 23, 2008 02:55 PM #214
Brad Andersohn
Executive Director of Education at eXp Realty - Fairfield, CA
ActiveBrad - 707.646.1876

Kevin - SEO isn't everything....but almost!!  If you need me, you know where to find me... thanks for taking time to read and leave me a comment, I really do appreciate that.  :-)

Dec 24, 2008 03:13 AM #215
Karen Waite
Gateway Realty of North Platte, GMAC - North Platte, NE

Thanks for your easy to understand directions for setting up my active rain page and the associated information pages to make it even better.  I am coming along slowly but progressing forward each day.  Karen Waite (Gateway Realty of North Platte GMAC)

Jan 20, 2009 05:07 AM #216
Zilkia Olmeda-Martins
RE/MAX North - San Antonio - San Antonio, TX
GRI, Realtor, San Antonio Texas Luxury Homes

Thank you Brad for your valuable information.  I am just getting started on my blog and found your blog indispensible.  I am so overwhelmed... so much to learn...

Jan 29, 2009 03:16 PM #217
Brad Andersohn
Executive Director of Education at eXp Realty - Fairfield, CA
ActiveBrad - 707.646.1876

Zilkia - eat the elephant one bite at a time.  Don't get overwhelmed, even taking baby steps, you'll still be ahead of the general Real Estate Industry population.  NEVER try and drink out of a fire hose!!  lol~  :-)

Jan 29, 2009 03:38 PM #218
Jim Miller
Bean Group - Amherst, NH
Realtor, Southern NH Real Estate

This is some great info. I was wondering if A/R had the capability to customize meta tags.

Thanks for all your great posts....

Jan 30, 2009 05:47 AM #219
Heather Chavez
Second Self Virtual Assistance - Caldwell, ID
Real Estate Virtual, Assistant (928) 692-3235

I added a little blurb here, but I'm going to take another look at it now that I've read your blog. Thanks.

Feb 12, 2009 07:14 AM #220
Alastair Buchanan
A&H GMAC Real Estate - Dartmouth, NS

Once again thanks for the valuable information.

Feb 22, 2009 03:40 AM #221
Bradley Patterson
Keller Williams - Fort Mill, SC
The Bradley Patterson Team

I learn something new every day from you!!  I just checked and I don't have any blog settings set up - none, nada!  Thanks again. 

Mar 03, 2009 03:30 AM #222
Brad Andersohn
Executive Director of Education at eXp Realty - Fairfield, CA
ActiveBrad - 707.646.1876

Meg - It just says "settings" now, this is an older post and changes have been made to that page.  Try the "Settings" link on your "My Home" page.  Thanks. :-)

Mar 03, 2009 04:58 PM #223
Mike Hendren
Mike Hendren Photography - Cloudcroft, NM

More critical info, Brad - I wish I had read this the first day instead of waiting until now.  Thanks again.

Mar 12, 2009 09:02 AM #224
Troy Pappas
Safe House Property Inspections - Virginia Beach, VA
Virginia Beach Home Inspector

I am still finding so much more that AR has to offer the more I look around.

Mar 04, 2010 01:44 PM #225
Brad Andersohn
Executive Director of Education at eXp Realty - Fairfield, CA
ActiveBrad - 707.646.1876

Troy - and while you're looking around, there is more being added to AR for your future findings.   :-) 

Thanks for stoppin by and for your comment.

Mar 05, 2010 12:46 AM #226
Keller Williams Select Realtors-Buy a home in Washington DC. Sell a home in Washington DC - Bowie, MD
I don't make promises.I deliver results.SOLD HOMES

Brad my profile needs a makeover. I have been reviewing blogs for the past weeks to give me an idea how I want my new Active Rain Profile to look. This one was very helpful. Much success to you in 2011. Great post.

Dec 30, 2010 07:33 AM #227
Brad Andersohn
Executive Director of Education at eXp Realty - Fairfield, CA
ActiveBrad - 707.646.1876

Lanre - glad you found this post useful, have a great and safe new year celebration my friend. 

I look forward to seeing your new 2011 AR revised profile.  :-)

Dec 30, 2010 08:05 AM #228
Kelly Wuthrich
Silvercreek Realty-Eagle, Meridian, Boise, Kuna, Star~IDAHO - Eagle, ID
Eagle & Meridian ID Real Estate
Oh my goodness, I have so much to learn. Thanks again!
Apr 10, 2011 10:35 AM #229
Mark Raymond Godleski
REALTOR - (949) 330-3320

Good stuff!  Thank You!

May 28, 2011 10:13 AM #230
Kevin A. Guttman-Author, ReverseMortgageSpecialist
NMLS #384936 - Colorado Springs, CO

Wow, I didn't realize this was so important. Thanks for the great tip!

Feb 18, 2012 12:41 AM #231
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