Be the Diane Sawyer of Blogging

Real Estate Technology with ActiveRain

In recent days following the earthquakes (thank goodness everyone is okay) the analytics have proven that earthquake searches are being sought far and above any other topic.  People are searching for timely information that they must know NOW!

What does that mean for you?  Well, to be blunt, you should be on top of your game.  With Hurricane Irene set to hit this weekend, the search engines are buzzing for info.  We all know that much of the country will be affected and the other half will be keeping their eyes peeled for updates.  You should be known in your community for having up to date information, facts and resources.  You should be the go to person for every happening far and wide.  

The below terms were heavily searched when the earthquakes hit.  Replace earthquake with hurricane and you have:

  • Hurricane preparedness procedures
  • Hurricane in *state*
  • Hurricane *state* *date*
  • *state* hurricane today

People are in need of the information and you can give it to them using AR as your platform.  Tweet, Facebook, RSS feed your posts out there.  You are more than likely helping someone in need.

We wish for everyone's safety and good thoughts are constantly coming your way!


Posted by


Keep Up In the Rain!
ActiveRain FacebookActiveRain TwitterActiveRain YouTubeActiveRain Google+ActiveRain LinkedIn


Comments (81)

Regina P. Brown
MBA Broker Consultants - Carlsbad, CA
M.B.A., Broker, Instructor

To get an audience to listen to you, you must put yourself in their shoes, view the world from their eyes, and talk about what's important to THEM.  Oprah Winfrey has a knack for doing just that!  

Regina Brown

Aug 26, 2011 06:01 AM
Barb Van Stensel
Chicago, IL

So true and thanks for the reminder.  And here I thought conversation was going to be about how classic Diane Sawyer is and how we should follow ....


Aug 26, 2011 06:13 AM
Donna Harris
Donna Homes, powered by JPAR - - Austin, TX
Realtor,Mediator,Ombudsman,Property Tax Arbitrator

I guess Hurricane Irene people can flee to AUstin if you're ok with 105+ degree days and no rain in sight!

Aug 26, 2011 06:58 AM
Monica Snipes
BML Properties Realty - Washington, DC
Austin, Helping Buyers & Sellers in Metro Washington, DC

Great post! I will write something timely about the hurricane!

Aug 26, 2011 07:33 AM
Wanda Kubat-Nerdin - Wanda Can!
Red Rock Real Estate - St. George, UT
So Utah Residential, Referral & Relocation REALTOR

Great message! Wishing for the best outcome for all in the path of Irene! May she retire quietly!

Aug 26, 2011 09:15 AM
Gene Riemenschneider
Home Point Real Estate - Brentwood, CA
Turning Houses into Homes

This is pretty cool.  does not impact us Californians much today.  However, I like these timely post on blogging issues.

Aug 26, 2011 09:42 AM
Ruby Lee Sweeting
Darville Wong Associates Realty Bahamas
Your Bahamas Agent for Relocations & Second Homes

Excelllent information AR - I fully concur with this idea...I'm not clear though, where/how your 'international members' (outside the country -U.S.) fit!? 

Aug 26, 2011 10:21 AM
Darren Copeland
Leader One Financial - Lee's Summit, MO
Darren Copeland

If I had enough time, I'd do this for tornadoes!

Aug 26, 2011 10:30 AM
Kerrie La Guardia
ActiveRain, Community Manager - Kirkland, WA
Let it Rain!

Ruby - It's up to you to report on your area and become the go-to person for the people in your community.  Write about local happenings and also world wide ones.  It's a blank canvas!

Aug 26, 2011 01:12 PM
Liane Thomas, Top Listing Agent
Professional Realty ServicesĀ® - Corona, CA
Bringing you Home!

Since I live in earthquake country, I forget the rest of the country is really fascinated by them. Thanks for the tip.

Aug 26, 2011 01:19 PM
Beverly Femia
BlueCoast Realty Corporation - Hampstead, NC
Broker Realtor Stager - Greater Wilmington, NC Are

Good ideas here!

Aug 26, 2011 01:27 PM
Christine Hooks
Pino Agency - Pennsville, NJ
Celebrating 25 Years in Real Estate!

I can't tear myself away from the weather today/tonight.  I never thought there were folks out there who would want to see hurricane info on my little ol' blog.

Aug 26, 2011 02:43 PM
Dagny Eason
Dagny's Real Estate - Wilton, CT
Fairfield County CT, CDPE Homes For Sale and Condo

Great ideas - it's exposure to your reading audience.  If every time a reader looks something up on the internet, you are there. they will then begin to just go to your blog instead for info   .....

Aug 27, 2011 12:06 AM
Jim McCormack
Nashville Short Sale Specialist - Jim McCormack - Edge Advantage Realty, LLC - 615-784-EDGE (3343) - Murfreesboro, TN
Nashville Short Sale REALTOR - Stop Foreclosure

Good advice.

Aug 27, 2011 04:11 AM
Paul Francis
Francis Group Real Estate - Las Vegas, NV
Las Vegas Real Estate Agent - Summerlin Homes

Thanks... about to release my Hurricane Preparedness blog article for Las Vegas..

Lots of rum involved..


Aug 27, 2011 04:33 AM
Hrisco & Associates
Hrisco & Associates - Roanoke, TX
Roanoke Homes for Sale - Roanoke Neighborhoods

Hi Kerrie, see my comment on Niki's post about your post here.

Aug 27, 2011 08:02 PM
Linda Edelwich
William Raveis Real Estate - Glastonbury, CT
Glastonbury Office's #1 Top Producing Agent-not on

great post!  I am taking notes

Aug 28, 2011 01:27 AM
Robert Butler
Aspect Inspection - Montreal West Island, QC
Montreal Home Inspector | Aspect Inspection

I recommend setting an annual calendar date to review emergency  event preparedness. Plan for power outages. What are you going to do IF..., and then make what preparations you can.

Aug 28, 2011 06:16 AM
Bill Reddington
Re/max By The Sea - Destin, FL
Destin Florida Real Estate

You can just change the disaster. The preparedness is still the same. Water, food, batteries, some sort of battery operated Radio and flashlights. First aid supplies just in case.

Aug 29, 2011 02:29 PM
Stephanie Anson
Anson Properties - Gainesville, FL
Estates | Homes | Land | Investments

I thought about this the other day. Blogging on topics that were hot on the news for that day and throwing in some local key words to concentrate it for my area. Do you think it is a good blogging practice?

Sep 07, 2011 03:57 PM