Niching it down, way down... you heard about the longtail keywords for blogging and what kind of accumulated traffic you can attract through a concerted effort to write content that is based on the keywords that you actually researched.
The post I just linked to above was written in 2008 and has 325 comments on it. Some of the specifics have changed since I wrote that post. Like for instance, in that post, I say it did not matter to us if we were in #1 spot on page one or not. It does matter in 2011 and beyond. The results are in and the #1 spot on page one on the SERPS gets about 48% of the click throughs on page one.
If this traffic that goes to your website turns into a visitor and that visitor connects with you on a human level- through a commonality of a passion for your niche- it moves that person to pick up the phone and call you because they want to do business with you.
When your phone rings... that equals = KaChing!
There is more to the story than just the longtail:)
Tonight at 7 p.m. - REMINDER- Group Coaching is at 7 p.m. Tuesday night, August 30th. Eastern Time.
We are going to be going over the niches you are discovering because you know now that there are dozens upon dozens of highly focused niches that are very productive.
Then we will develop our buyers personas and from their discover our ideal client. People do business with people they know, like and trust.
It is not too late for you to get into group coaching with Coach Katerina. We are a great group of agents creating a dynamic synergy as we all work with the goal to improve our profits in our businesses and thereby empowering others to improve their lives.
The Flooring Girl & Blog Stylist -Dynamo Marketers
Good for you Katerina. I'm sure it will be a super productive call.
BTW, a couple of weeks ago, I went to google Ad words for some of my broader terms such as hardwood flooring. This time, though, I sorted from lowest competition to highest. This gave me several blog topics that I thought we relevant w/ low competition so I could get up there quickly and figured the customers that typed those in were good prospects. I then "drafted" a list of 10-15 posts on here...meaning, I wrote the tile and then "blah blah blah" and saved it to drafts, so I wouldn't forget.
I think at this pt, I published 2 of them. Lots of opportunity out there.
Long tail keywords are some of our favorite type of blogs to write as getting specific with a topic can come easily when you are passionate about what you are writing about. Getting that top page rank is also a motivating goal.
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Debbie- That is a great idea. I make a list in my notebook with the longtail keywords to write about- but your idea of titling the post and then putting that to draft is even better! Thank you for sharing! Katerina
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US Mortgages- Thank you for reading those who recommend us:) that is awesome! For Group Coaching, you have to be signed up for group coaching. It is $97 per month and we work on a lot of business online, offline, media, etc. It is ongoing. Call me if you have any other questions. Katerina
Get It Done For Me Virtual Services - Wellington, FL
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Dawn- Now a days, we are finding through our results as well as those of agents we coach or do the work for- that you have to be in spots #1, 2 3 and 4 on page one on google to make the phone ring in niches that are under the radar. Katerina
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Sherri- You can start anytime but the sooner the better. We have the recordings of our first sessions in our membeship area of the website. The first session was more about what to expect and such, so you are not really missing out on anything yet. Hope to see you in class tonight:) Katerina
Ahhh yes. Long tail keywords are great for blogs and not to mention if we focus on the specific niche so we are the market expert. In today's market, everyone wants to work with an expert not a generalist. Always good tips from you! :-)
Long tail keywords? I am still trying to master key words. Do you explain long tail keywords in your coaching sessions or do you just help people find those keywords?
Thanks for your post. I have subscribed and look forward to some SEO coaching. I understand the keyword search, however, the long tail sounds like a pet lizard I lost a long time ago! I'm up for whatever will put me out there. I have written a couple of blogs without really understanding what they were really all about. I've been in the business 29 years and learning the "new tricks" takes much tenacity. But, if anything, that's the one thing I've got.
Can't wait to read more from AR and to join in when I get out of this learning curve!
That post will help you learn about blogging with longtail keywords.
Longtail means that there is not much search for the keywords but also not much competition for the keywords. This combination is what gets you real buyers and sellers because the more refined their search is, the more serious they are. I have a lot of SEO posts for free right here on this blog. Katerina
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