Best Practices 1: Create a 365 Things to do in Your Town Page on Facebook!
In April of 2010, after attending an ActiveRain RainCamp in San Diego I started a new facebook page. We learned about an incredible way to stay up to date with local events in your area, reach out to local businesses and the community and make connections with potential clients!
Your new facebook page should be 365 Things to do in Your Town! I created 365 Things to do in the Palm Springs Area last April, and it now has over 2100 fans! The page grows by about 20-30 per week!
I post local events that I find in other publications and online-- I also post my hyper-local blogs directly on the page, which leads readers right to my ActiveRain blog! Any local events that I write about on my wordpress blog, LiveTheDesertLife.com, also are posted on my 365 Things to do in the Palm Springs area page. The facebook page leads people to read my blogs, which are more real estate related. It is all about getting the eyeballs to your website or blog!
Because of my 365 page I have formed some partnerships with other businesses in the valley who promote my page (and me), in return for my posts about their businesses. The sky is the limit to the number of alliances you can form.
By keeping abreast of the latest events and activities in your area-- you are seen as the local expert! And that is just what people are looking for in a Realtor!
You can check out (and join!) my 365 Things to do in the Palm Springs area by clicking on the logo I created below!