Just ask anyone who is in real estate and they will tell you real estate's very nature is one of the most time consuming and competitive industries one can try earning a living in and that is without even doing business in today's economy and housing market. With that being said just last week I was contacted by email from an elderly loan officer who wanted to meet with me as they had just relocated to Woodbury MN from out of state. I knew the purpose for the appointment was going to be very one-sided with the intent for me to help acclimate the loan officer, and for them to want to cultivate a relationship with me where I ultimately send them business. Keep in mind that it isn't like I don't already have relationships with a number of loan officers and certainly did not need to create another relationship. As a real estate agent being self-employed you always need to contemplate where you should spend your time to be the most productive you can be. Not some of the time but all the time and especially in today's economy and housing market.
My first reaction upon receiving the email in the middle of another busy real estate day was to simply delete the email and continue addressing many pressing real estate issues. However, as my finger hovered over the delete button I hesitated and decided to keep the email and just think about it. There was something about the email that that affected my conscience and I knew I should sleep on it. The next day came around and that email was still sitting in my in-box staring at me and as I do with all my in-box emails I quickly either had to respond and address the inquiry, or delete the email and move on. I finally decided to respond back and indicated I'd meet them for coffee at the Woodbury Dunn Bros store on Woodbury Drive. This might not seem like a big deal but on this particular day I had to drive a round trip of 40 miles to get from one appointment to that particular appointment. This was not going to be a quick 'sure we can grab a quick cup of coffee'.
Upon finally arriving I ended up buying both of us a cup of coffee and proceeded to talk with the loan officer. It turned out that the reason for the loan officer moving to the Woodbury MN area was because their spouse had lost their job and they were relocating for employment. It also turned out that I was the very first real estate agent this loan officer had worked up the courage to contact and I quickly realized upon talking to them they really had no idea on how to go about getting started. With this realization the meeting took on a much deeper purpose for me and I ended up spending a fair amount of time mapping out a marketing plan for the loan officer including the detailing of key contacts with phone numbers for both Woodbury MN real estate agents, and for builders.
The sincere appreciation that was expressed back to me made me step back and think about how happy I was that my finger only hovered over the delete button of my keyboard with regards to the email. Doing something good for the sake of someone in need really casts a great feeling and I ended up driving away feeling awesome. It hit home last night that nothing I did during my day yesterday felt better than reaching out and helping this loan officer. It was a great feeling and it reminded me that no matter how busy I am to occasionally stop and look around and see if there is any good I can do in this world because the feeling of satisfaction that comes from it is amazing!