"The 3 Powerful "P's" of Conversational Blogging" - Blog Tips for Rain Drips

Real Estate Agent with Fathom Realty West Sound WA State 52404

Okay, so you're sitting there, late at night, staring at your computer screen with that blank, zombie-like expression, wondering "What in the World am I going to write about?

 Well, don't get discouraged, Sports Fans. We've all made that incredibly scary first jump into the great expanse known as the Blogosphere. You're probably feeling pretty vulnerable about now, aren't ya? I mean, you're putting yourself out there, for all to see! What if they don't like me? What if I don't get any comments? Will they laugh at me? Will someone flag my post for Stupidity? (thank goodness that isn't a category for flagging!)

Allow me, if I may, to give you some really simple and basic tips on how to make your blogging experience more enjoyable, effective, and stress-free!

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Today's Blog Tip for Rain Drips is entitled:

The 3 Powerful P's of Conversational Blogging

As you stroll along the beach, feeling the sand squish between your toes, do you realize that no two grains of sand are the same? Or when you're enjoying an awesome downhill run through freshly fallen powder, that no two snowflakes are alike? The real beauty of converdational blogging is that each of us can convey/communicate our uniqueness through our writing.

There is only one YOU. You are unique! (and obviously, as you read through many of the posts here on ActiveRain, you'll find that some of our members are just a bit MORE unique than the others!) You don't have to be the next Ernest Hemingway to author a successful blog. You just have to be YOURSELF!

 While there is certainly much more involved in writing a good, quality blog article, I've found that most of the advice floating around can be best summarized or condensed into three primary components:

Your Unique Personality

You have your own distinct personality and it needs to have its expression through what you write. Consumers don't want to be inundated with endless, impersonal ramblings. They want to gain a sense of who you are behind your words. Two of my favorite examples of Personality Posters here on ActiveRain are Sarah Cooper and Chris Elizabeth Griffith. When you read the articles written by these two accomplished bloggers, you definitely come away with an insight into their unique personalities.

Your Unique Perspective

We all strive to be the very best at what we do. We consider ourselves to be dedicated professionals, constantly striving to master our chosen specialty/discipline. As such, our knowledge and expertise serves to form our opinions, viewpoints, and perspectives. Consumers want us to communicate what we know, what we've experienced, in ways that are of practical benefit to them. It doesn't mean that we come off as condescending 'Know-it-alls,' but that we freely share from the wealth of our experiences and expertise. Two prominent ActiveRain bloggers that come to mind are Lenn Harley and Broker Bryant. Both of these members are seasoned veterans of real estate. They KNOW what they're talking about, and they communicate their unique perspectives very effectively.

Your Unique Passions

Real Estate professionals are some of the most passionate people I've met! They're passionate about their work; they're passionate about helping people; they're passionate about life! Your passions are both professional and personal. Anyone who has read my blogs, both here on ActiveRain, and at SOUNDBITEBLOG, knows that I love to go crabbing out on Hood Canal and eat sushi. What floats your boat? What excites you? Passions are contagious and attract kindred spirits!

So there ya have it! When you write, allow your unique personality, perspectives, and passions to shine through your words. Your audience will find value and enjoyment in what you share!

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Rich Jacobson is a licensed real estate professional providing knowledgeable empowerment and relentless representation for his clients of residential properties and vacant land throughout all of Kitsap County WA and portions of Pierce, Mason, and Jefferson Counties. You can also find him at KitsapLife.com, SOUNDBITEBLOG and Crabbing in the Hood, or e-mail:  kitsapagent@gmail.com

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Rich Jacobson is a District Director for Fathom Realty and a licensed REALTOR®; an avid Crab Hunter, Clam Digger, and Oyster Shucker, He is the Social Media Evangelist for Life on the Kitsap Peninsula & The Western Puget Sound in scenic WA State.


Re-Blogged 1 time:

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  1. Joe Perrone 12/01/2010 06:37 AM
ActiveRain Community
Active Rain Newbies
Social Media Marketing
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HELP/FAQ (Read 'Purpose Statement' Carefully!)
Blog Tips for Rain Drips
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Susie Blackmon
Ocala, FL
Ocala, Horses, Western Wear, Horse Farms, Marketing

Hi Rich, you know I just put myself 'out there.' Don't need to encourage me but I guess you knew that already!


Feb 26, 2009 06:04 AM #91
Esko Kiuru
Bethesda, MD


It really is a pleasure reading blogs where the writer's one-of-a-kind personality shines right through. With good content, those guys and gals are unbeatable.

Feb 26, 2009 08:08 AM #92
Sonya Loose
Modern Realty - Beaverton, MI
Selling Waterfront in Gladwin & Midland County

Good words of encouragment for new and old bloggers alike!  Great post!

Feb 26, 2009 01:18 PM #93
Sal Poliandro - NJ Bergen County Realtor
RE/MAX Properties - Ridgewood, NJ
Short Sale Specialist - CDPE, SRES, SFR, IRES

Thanks Rich,

     There are so many interesting people here. The amount of sleep I sacrifice is well worth it.

Feb 26, 2009 05:48 PM #94
Irene Tron
Valparaiso, IN

Great advice.  Thanks for the blog.

Feb 27, 2009 01:13 AM #95
Kim Dean
www.RealFamilyRealEstate.com - McKinney, TX
d + b real estate, McKinney, TX REALTOR Broker/Own

Rich...I agree with personality coming through in your blogs! Without it, it's like reading a really boring newspaper. Nice tips for rookies and veterans!

Feb 27, 2009 04:16 AM #96
Kelsey Barklow
Hurd Realty - Johnson City, TN

But first you need a topic... Very nice post.

Feb 27, 2009 06:05 AM #97
Kim White LeBlanc
Keller Williams Las Vegas Realty - Las Vegas, NV

Hi Rich,

I liked that toward the end "Passions are contagious and attract kindred spirits" that is true if one has a passion they are more likly to attract people that can relate to you a bit more.

Feb 27, 2009 10:00 AM #98
Sally Dunbar
Lyon Real Estate, Fair Oaks CA (Sacramento Area) - Fair Oaks, CA
Fair Oaks Realtor - Fair Oaks Homes for Sale

It's perfectly possible to pen prose, poems and preambles primarily punctuated with p's.... Perhaps!  I'll ponder it, and practice presenting perspective on my passionate personality.

Feb 28, 2009 06:19 AM #99
Patricia Kennedy
RLAH Real Estate - Washington, DC
Home in the Capital

Rich, my local PBS station is playing "Singin' in the Rain" and what a great movie!  Has nothing to do with your post, but I'm seeing it diferently this time!

Feb 28, 2009 01:27 PM #100
Kathleen Frawley
Keller Williams 916 730-4404 Elk Grove, Wilton, Folsom, Sacramento - Wilton, CA
South County Sacramento, 916 730 4404

Great post.  I've been thinking for the last two weeks about what to post, instead of posting.  I'll go let my p's do the posting...thanks

Mar 02, 2009 02:19 AM #101
Troy Erickson AZ Realtor (602) 295-6807
Good Company Real Estate www.ChandlerRealEstate.weebly.com - Chandler, AZ
Your Chandler, Ahwatukee, and East Valley Realtor

Rich, I think I could learn to include a little more of all three P's in my posts.  I have mostly just presented information in the past, but I think the three P's are important in allowing people to get to know you on a more personal level.

Mar 02, 2009 05:38 AM #102
Tiffany L. Young
Young Real Estate Group - Weston, FL
GRI, CDPE - Broward County Florida Real Estate

I love the "3 P's" approach, a great way to sum it all up. Hopefully we will remember this at 3am when we're trying to get that blog post finished. :-} Thanks for putting it into Perspective....

Mar 02, 2009 02:30 PM #103
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

Thanks for the tips. Great post. I agree with the 3 Ps and the names . I would add TLW to the Unique Personality  list.

Mar 03, 2009 09:45 PM #104
Mark Artesani
Keller Williams Realty - Fountain Valley, CA
Huntington & Newport Beach, Fountain Valley Homes

I am impressed with your passion and perspective on blogging. I think you take this stuff personally.

Mar 04, 2009 03:36 PM #105
Peg Gilliland
Charlottesville Solutions - Charlottesville, VA
Broker, GRI, CDPE

Great to remember and use in every blog. Great post Rich.


Mar 07, 2009 09:51 AM #106
Jay Cash
James R. Cash II Auctions & Real Estate #5802 - Murfreesboro, TN
THE Auctioneer & Real Estate Broker

i like short blogs.

Mar 07, 2009 03:21 PM #107
Shawn Murray
RE/MAX The Producers - Omaha, NE
Omaha NE - 402-250-7869

Everyone should find what they passionate about and write about it.  It can be anything that you are go at in the Real Estate world.

Mar 08, 2009 05:19 PM #108
"The Lovely Wife" (Broker Bryantnulls Wife) The One And Only TLW.
President-Tutas Towne Realty, Inc. - Kissimmee, FL

Gracious Rich...

I believe this belongs to you. I found it laying around on the web. You must have dropped it :)


Sep 17, 2009 04:08 AM #109
Jim Courtney
OklaHomes Realty, Claremore Oklahoma - Claremore, OK

Rich, This was Probably the most Pleasing Post that I read tonight. This is a good lesson and I plan to use it in my writings. Thanks for the mini-lesson! :)

Mar 10, 2011 05:10 PM #110
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