Staging Success Story in Sacramento

By
Home Stager with Valesca Bogard

 

Why should I Stage a property ? Can't buyers see the potential of my house?  We welcome these questions when working with new customers. Validating the efficacy of professionally staging a listing, we have oodles of proven sales. One recent project...

This property had been listed for 3 months, with no offers, little activity.

Pulled the listing, cleaned it up, staged it, and....SOLD, within 24 hours !

 

Welcoming Entry

Welcoming from the front door

Creating a warm, functional environment

Creating a warm, functional environment...

 

spacious, light master suite

Spacious and light master suite....Home Sweet Home !

Comments (13)

Adrian Willanger
206 909-7536 AdrianWillanger-broker.com - Seattle, WA
Profit from my two decades of experience

Nice job! I'm sure the staging helped showcase the unique qualities of this particular listing.

Sep 20, 2011 08:34 AM
Ginger Foust
Certified Staging Professional - Oakhurst, CA
Home Stager Oakhurst CA, Dream Interior Redesign & Staging

Great job.  Wish you had a store in the Fresno area.  My staging friends rave about your services. 

Sep 20, 2011 09:51 AM
Welcome Home Staging & Furniture Rental
Valesca Bogard - Roseville, CA

Thank you Adrian. Our primary objective is to highlight the architectural features, room scale, function and beauty of each property.

Ginger, your comment is so kind! We appreciate the vote of confidence. love supporting professional staging as a whole, and get to work with fabulous people !!!

Sep 20, 2011 10:29 AM
Li Read
Sea to Sky Premier Properties (Salt Spring) - Salt Spring Island, BC
Caring expertise...knowledge for you!

Says it all...and, congratulations!

Sep 20, 2011 10:31 AM
Kathy Nielsen
http://atlantahomestaging.net - Marietta, GA
Atlanta Georgia Home Stager

Valesca - It's beautiful.  You did a wonderful job with this staging and I'm not the least bit surprised that it sold in 24 hours.  Congratulations.

Sep 20, 2011 11:13 AM
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Valesca- Congratulations on a great staging and on a quick sale.  Looks great!

Sep 20, 2011 01:10 PM
Maureen Bray Portland OR Home Stager ~ Room Solutions Staging
Room Solutions Staging, Portland OR - Portland, OR
"Staging Consultations that Sell Portland Homes"

Valesca -- it can't get much better than a sale in one day -- congrats! Those are results that your clients love, I'm sure -- especially after 3 months on the market before staging :-)

I was just wondering, since you both stage directly for your clients and your company also rents furniture to local stagers, can that cause any conflict with your stager clients if you happen to bid on the same projects?  How do you handle that in a way that works for both ends of your business?  This likely occurs in other markets across the country as well so it's a good topic for discussion.

Sep 20, 2011 03:31 PM
Welcome Home Staging & Furniture Rental
Valesca Bogard - Roseville, CA

Thanks Ladies ! Yes, this repeat client was delighted :)

Maureen, as it relates to your question on the two-fold business and potential conflict of interest: It would be stickier if we didn't have the approach that we don't compete directly with our clients. We have "declined to bid" on many occasions. (Not the easiest thing to do, however, serves the greater good.)

Open communication has prevented many issues. On a case by case basis, we've worked together to come to a resolve, serving the staging client's needs. In the past 5 years of business, we've had very few complications. There is enough business for all of us in this market. Continuing to promote professional staging as a whole is part of our role. Thanks for the questions!

Sep 21, 2011 05:35 AM
Julia Maher
Nestings: Connecticut Home Staging and Model Homes - Fairfield, CT
Connecticut Home Stager

The house looks wonderful!  It appears as though you were able to define certain areas that could otherwise be awkward - such as a dining area in the entry?

Sep 22, 2011 01:46 AM
Welcome Home Staging & Furniture Rental
Valesca Bogard - Roseville, CA

Julie, you are so right.There was no formal dining room called out.....takes that questionmark away ! While it may not be our first choice of an entry, it worked in this case.

Barb Thank you for the kind words !

Sep 22, 2011 10:02 AM
Janet Jones
Just Your Style Interiors, LLC - Kihei, HI
Home Staging, Interior Redesign Kihei, Maui, Hawaii

Hi Valesca--just gorgeous staging.  Small wonder it sold in 24 hours.  Love that dining room rug--it really makes that space. 

Sep 22, 2011 05:03 PM
La Dolce Vita Home Staging Accredited Staging Professional® (ASP)
Home Staging San Jose and the rest of the Bay - San Jose, CA

Very nice. I am sure it made a huge difference for the sellers.

Sep 29, 2011 05:11 AM