Is Your Lake Ridge VA Listing Pretending to Be For Sale?

Reblogger Cindy Jones
Real Estate Agent with Integrity Real Estate Group

Great information for home sellers in the Northern Virginia area.  Yesterday I ran across a great post on MLS photos were the agent couldn't seem to get out of the way of the bathroom mirror.  A few times a week I run across this issue in our Northern Virginia MLS.

Realtors Stop Photgraphing Yourself In The Bathroom Mirror

As a seller do you check to see how your home looks on the internet?  If you don't you certainly should.  The MLS descriptions are hard to be more than the basics due to the limited number of characters.  However our company pays the extra money for enhanced listings on which means more photos and a customized description.

Original content by Charita Cadenhead

Is Your Listing Pretending to be For Sale?

BLiz's post (Move Along, There's Nothing To See Here!) served as a catalyst for this post.  BLiz talked about poor photos and no photos at all on an MLS listing.

There are other ways that listing can be disguised as homes for sale.  Here are just a few examples:

  1. Grossly overpriced listings
  2. Lack of creativity in descriptions
  3. Not enough info about the home itself in the description
  4. No description at all
  5. Lack of home features (where specific fields are available)
  6. Contact info of agents that never answer or return calls
  7. Incorrect lockbox codes in agent notes
  8. Unreasonable showing instructions (i.e. available to show ONLY on Mon and Wed between 1pm and 3pm)

Clearly the best listings have

  • Great photos that invite the buyer into the house.
  • Descriptions that go far beyond "won't last long" and nothing or not much else
  • Showing instructions with short notice were possible and not limited to specific windows of time

NOTE TO SELLERS:  You should be just a little bit curious as to how your listing is presented in the MLS.  It's okay to check up on your listing agent to see how they are presenting your home for sale (if it really is for sale that is).

Do a Google search on your address and see where it is showing up and how it's being presented (sold) to the world.  Give credit where credit is due, but everyone recognizes a lousy job when they see it.  Above all, make sure you're not the culprit of "pretending that your home is for sale" by insisting that it's overpriced.


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Krista Lombardi
Prudential Calfornia Realty - San Diego, CA

Hello Cindy, I have also seen many realtors in bathroom mirrors.

Sep 21, 2011 06:06 AM #1
Dan Hopper
Keller Williams Realty Downtown LLC - Denver, CO
Denver Realtor / Author / Advocate/Short Sale

Cindy, in some ways it is very comical how brokers will take pics or who ever they used for taking the pics, and then post them for marketing purposes!  The quality is absolutely terrible in some cases.  MLS providers will normally not allow that photo to be posted, since someone is in the mirror.  But some photos do get through.  Just some common sense would go a long way.

Sep 21, 2011 06:08 AM #2
Cindy Edwards
RE/MAX Checkmate - Johnson City, TN
CRS, GRI, PMN - Northeast Tennessee - 423-677-6677
Hi Cindy, Great list! The lockbox code is a pet peeve of mine! I like Kristas comment above as well. lol. That's when you use photo shop!
Sep 21, 2011 06:09 AM #3
Charita Cadenhead
Keller Williams Realty - Birmingham, AL
Serving Jefferson and Shelby Counties (Alabama)

Thanks for reblogging Cindy.  And for adding the note about agents reflections in the mirror.  I always get a kick out of that one.

Sep 21, 2011 06:17 AM #4
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Cindy Jones

Pentagon, Fort Belvoir & Quantico Real Estate News
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