Special offer

Why Does A Real Estate Firm Use Foursquare? Localism

By
Real Estate Agent

The Next Level of Location! Location! Location!

We're thrilled to share that Corcoran has been included as a case study (we're the first one in Chapter One) in the upcoming 'Power Of Foursquare' book by acclaimed business writer Carmine Gallo. Find out more at http://www.poweroffoursquare.com/

The book describes how businesses such as ours are leveraging the foursquare platform to grow their brands, and it's a great read. Carmine chats with Matthew Shadbolt, Director of Interactive Product Marketing for the Corcoran Group. Why does a luxury real estate firm use foursquare?

"How do you find a great apartment in Manhattan? - By Going Beyond the Four Walls"


Kudos and Congratulations to Mathew Shadbolt.


 Courtesy of:

Mitchell Hall, Associate Broker, The Corcoran Group

 

 

Posted by

©Mitchell Hall 2022

All content/images, unless noted, are the property of Mitchell Hall & may not be used without permission. 

nyc BLOG estate

 
          Call Mitchell Hall @ 917-312-0924
          Email: mh@MitchellHall.com

Comments (13)

Ginger Harper
Coldwell Banker Sea Coast Advantage~ Ginger Harper Real Estate Team - Southport, NC
Your Southport~Oak Island Agent~Brunswick County!

I have never heard of that before..

Ginger

Sep 23, 2011 03:42 AM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Mitchell,

Excellent illustration of using Foursqure, and I like "going beyond 4 walls".  Thanks for sharing this with us.  Have a great weekend Mitchell. A

Sep 23, 2011 09:48 AM
Florida Tolbert Team Keller Williams Advantage
Keller Williams Advantage III Realty in Lake Nona - Orlando, FL
Keller Williams Land Luxury Division Specialist

Never heard of it either.  Sounds intriguing.

Sep 27, 2011 04:42 PM
Florida Tolbert Team Keller Williams Advantage
Keller Williams Advantage III Realty in Lake Nona - Orlando, FL
Keller Williams Land Luxury Division Specialist

Ok, I signed up for foursquare last night and I have no idea what it is for even now.

I think I will file it away right beside QR codes.

Both seem just as useful.

Sep 29, 2011 03:16 PM
Mitchell J Hall
Manhattan, NY
Lic Associate RE Broker - Manhattan & Brooklyn

Hi Ginger, I heard of it but never used it myself. It's for local stuff, you can interact with people and find things and places when you are in a certain location.

Alexandra Thanks, I love that Corcoran is into mobile technology and social media. Mathew does all thias cool stuff with social media. It helps me as an agent because my clients think it's very cool.

Kevin, I heard of it but never signed up. I'm glad my broker is utilizing it. I haven't done the QR yet. Good luck with it.

Sep 29, 2011 04:49 PM
Kim & Kristine Halverson
Sotheby's & Knipe ERA - Bend, OR
Sisters, Realtors

That's fun. I love foursquare, and will certainly look ya'll up on my next trip to NYC.

Cheers,

Kim

Oct 03, 2011 09:43 AM
Tatyana Makarov
Century 21 All Points Realty - South Windsor, CT
Your Greater Hartford Area Realtor

Hello Mithcell, I guess I don't have any excuse not to go to foursquare!

Thanks for sharing.

Oct 11, 2011 10:17 AM
Kimberley Rosenstein
HomeSmart - Scottsdale, AZ
Superior Service

I had not thought of using foursquare as a marketing venue.  This is a great avenue to add to my farming area.  Thank you for sharing.

Oct 12, 2011 08:15 PM
Carol Barron Cross
SUNFLOWER HOMES & EQUESTRIAN LLC - Palm City, FL
Sunflower Homes & Equestrian LLC

Great idea. Thank you for sharing. 

Oct 17, 2011 12:38 AM
Karen Salmon
Royal LePage Benchmark - Okotoks, AB
Okotoks Real Estate Agent

I love foursquare! I use it often when I travel to find tips about restaurants and other venues. I also use it in my local geofarm area and share my check-in to twitter to "put me" in my local area. I am sure to add positive comments when I tweet. 

Oct 19, 2011 01:34 AM
Florida Tolbert Team Keller Williams Advantage
Keller Williams Advantage III Realty in Lake Nona - Orlando, FL
Keller Williams Land Luxury Division Specialist

I am revisiting this.  The only thing I see it as is legalized stalking.  I turned it off already.

Nov 06, 2011 12:38 PM
Nancy Laswick
United Real Estate - Phoenix, AZ
Your REALTOR® For The Valley Of The Sun

Good job! An excellent use of Foursquare. Thanks of sharing.

Nov 10, 2011 07:59 AM
Paul Gapski
Berkshire Hathaway / Prudential Ca Realty - El Cajon, CA
619-504-8999,#1 Resource SD Relo
 

thank you very much for the informative and interesting post. I get so much out of the active rain network.

May 23, 2012 03:02 PM