How to Post Listings on Chinese Real Estate Websites

Reblogger Eileen Hsu
Real Estate Agent with Douglas Elliman Real Estate

We market many of our exclusive listings internationally, especially to our buyers from Asia. Asia specifically in China has their own search engine as google is not used in China. Here is a blog wrote by Jennifer Chao about how to market your properties online to be visible for buyers in China.

Original content by Jennifer Chao

Every once in awhile I like to take a look at Craig's List to see who from the U.S. is attempting to reach Chinese Home Buyer's on the Beijing or Shanghai areas of the site. The large majority of posts come from hopeful home sellers in California, Seattle, Vancouver, and NYC, but occasionally a token Kansas farmhouse will show up. Today I saw a shopping mall for sale.

While I love Craig's List here in the U.S. for selling my old furniture or an automobile, there are a few problems when using this as a tool to reach Chinese Homebuyer's browsing the internet from China. 

Problem #1 - Craig's list is in English, and the posts are in English.
Problem #2 - Last time I checked, Craig's list was blocked in China. (Censored by the CN Government )

We put together a list of Chinese Real Estate websites where Chinese people actually do shop for homes. Here is the link:  How to Post Listings on Chinese Real Estate Websites.

These sites are set up similar to Trulia, Realtor.com, ect.  The screenshot below is our client's Scottsdale AZ property  that we posted on a popular website called Koubei

 

Caimeiju.com Client listing on Chinese Real Estate Website

 

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Ambassador
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Loreena and Michael Yeo
3:16 team REALTY ~ Locally-owned Prosper TX Real Estate Co. - Prosper, TX
Real Estate Agents

It's a different world in China, isn't it? I didn't know of Jennifer Chao. She's got some pretty cool dedicated stuff for her market. She rocks Chinese!!!

Sep 28, 2011 03:14 PM #1
Rainmaker
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Eileen Hsu
Douglas Elliman Real Estate - Manhattan, NY
LICENSED REAL ESTATE SALESPERSON
Hi Loreena, it is very different in the internet search world in China. Jennifer Chao and the Caimeiju.com team work very hard in making it easy for people who want to market to Chinese easy.
Sep 28, 2011 03:19 PM #2
Rainmaker
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Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Eileen, this is a new one, had not thought of this, and a great re-blog.

Feb 20, 2013 10:46 PM #3
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Eileen Hsu

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