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Self-storage storage prospecting

By
Real Estate Technology with BIC Services, LLC
Ever wonder why those self-storage businesses are popping up all over the place?  It's because demand is high for people that are in a hurry to store their household furniture and belongings and there's usually a future real estate transaction in the future of many of those using these for you. 
 
With any economy but especially this one, people are having challenges making ends meet and this causes marriages to fail and people to move in search of a better job.  In addition, our population is aging which is also creating many to seek quick storage solutions.
 
Here are several things I thought of that may cause someone to use a self-storage unit:
  • Recent separation or divorce.
  • Downsizing to a smaller home, apartment or to an assisted-living or continual care facility.
  • Moving to the area and staying in a hotel.
  • Moving out of home and fixing it up to sell soon.
  • Running out of room in their house. (might need a bigger house soon to store it all)  "Packrat syndrome".
So, since many people using these storage units might be entering the real estate market soon, why not start networking with the owner and managers of these facilities in your area?
 
Take them to lunch and sell yourself and also express that you want to start referring clients to them too!  This relationship will be a win/win and help their business grow.
 
Another thought I had regarding self-storage is to use these units to de-clutter one of your listings!  This added service for your sellers could help their house show a whole lot better and by having this new relationship with the self-storage manager or owner, you are sure to get the seller's a "special rate".
 
Think about self-storage warehouses and how they can help your business and start networking with these guys starting today!
 
Just add these self-storage guys to your 'service provider network list' along with the plumbers, electricians, landscape guys, interior decorators, roofers, flooring guys, carpenters, handymen, etc.  When you do, you'll start to see your business take off with tons of new referrals!
 
 

Posted by: Sam Thompson

Southern Trust Mortgage - 910-852-9415

Senior Loan Officer - NMLS# 70388

Helping you GROW your business!

www.activerain.com./luckydog1- SC

www.activerain.com/luckydog2- NC

http://www.southerntrust.com/thompson

http://www.southernpineshomemortgage.com

 

Comments(1)

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Lanre-"THE REAL ESTATE FARMER" Folayan
ERNAL REAL ESTATE GROUP with Samson Properties - Bowie, MD
I don't make promises.I deliver results.SOLD HOMES

Sam when my friend moved out of his house last year,he stored his stuff in a storage. I went up to this lady and I gave her my business card. She gave me her contact info. She said she is in the market to buy. I will continue to keep in contact with her. You never know. I really like your idea. Thanks for sharing.

Sep 30, 2011 02:37 PM