Advertise the Old Fashioned Way

We Buy Houses - Brunswick MD: Advertising your house in the old time way is still hugely successful and effective. With the new online electronic advertising vehicles available, you will need to spread your advertising dollars to include them all. While most buyers say that they first look online to find houses for sale, there are still many who look at newspapers and would appreciate postcard mailings with local houses for sale advertised.

Newspapers with large circulation numbers often have a separate real estate section on the weekends that focuses on that alone. This is a good place to put in your small ad with a photo. Buy your space on the days of the week with the most readerships. Papers that are smaller or weekly locals should not be left out of your plan. They are quite effective, as people that live in areas that provide a weekly local newspaper tend to read through it cover to cover no matter who they are. This is where many receive most of their news and the classifieds get as much reading as the news stories. Their classified ads tend to be less expensive than the big papers.

The local real estate offices put out weekly or monthly listing books, complete with photos. You can try to buy space in one of those, but if you are selling the house yourself you might not be eligible as they do focus on agent listings. Instead go to the penny ad classified type publications in your area and place ads in there. This is where most owners sell their houses from. Investors are likely to look through those publications as well looking for their next projects. This means you could receive a call from a real estate investor interested in buying your house to use as a rental or to build up his portfolio.

Investors are quick to buy what they want, so if you get a call go ahead and find out how much they will offer you. There’s no obligation and you can either accept or turn down their offer. Using direct mail sounds outmoded at this point in time, but don’t count it out entirely. Have several cheap postcards printed up with the basic information on it. You can even include a nice picture or two. The postage is much less than mailing letters. Get a list of your contacts and addresses and send them to everyone you know whether they are looking for a house or not.